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Google Chrome and Apple Iphone 3G Force Businesses to Go Mobile

The unveiling of Googles new Web browser, known as "Chrome”, has led industry experts to strongly note that Chromes browsing technology may have the greatest impact on the mobile phone market.

With the highly anticipated entrance of Google to the mobile phone market, using their mobile phone operating system dubbed “Android”, expected to go on sale later this year, Google focus on the rapidly developing mobile advertisement market is all too apparent.

Recent mobile internet usage research revealed that site layout remains the top reasons for mobile Web dissatisfaction among consumers with almost half of the respondents noted that due to a poor initial experience the mobile Web made them "reluctant to access" that site again. However, with the rising adoption the .Mobi domain extension, which adheres to enforced mobile-compatibility style guidelines, the nature of the mobile market is moving towards a focus on what is best for the user as businesses create mobile website versions of their existing sites.

Mark Boost, Managing Director of leading UK domain Registration Company, www.LCN.com, notes: “Website owners have been increasingly adopting the .mobi web extension to inform customers that their site is optimised for a mobile device.” “Due to the minimal cost of a .mobi domain (average price of only £15/year) there is no reason not to provide a .mobi version to your viewers, or, at least secure the domain name till your business is in a position to provide this option for its customers.”

Mobile phone users in the UK accessed the internet via their handsets almost 16 million times throughout the month of May. And, with consumer adoption of mobile internet usage within the UK consistently increasing, largely due to the recent spike in sales the Apple iPhone 3G, responsibility for business owners when taking into account the role the mobile device can play in helping them engage with customers is becoming a lot more imperative.

Over 1 million .mobi domain names have been registered since its launch in late 2006. And, due to the fact that mobiles have unparalleled reach, (with over 90% of the UK population owning one, if not more, handsets) businesses are increasingly embracing the need to provide a better mobile experience for their web visitors by letting consumers know that a site will work on a mobile phone.

Barry Fenning

Barry Fenning is the Marketing Manager of http://www.lcn.com. LCN is an ICANN accredited domain registrar and one of the top UK providers of domain names and web hosting. Please include this bio and retain the format of the article if you wish to reproduce it on your website.

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如何选择一个好域名

按照: Ray.zheng | 15/03/2007 | 网页寄存
本文首先介绍了关于域名的基本常识,然后再讨论在选择域名时需要考虑的几个重要因素,最后描述了在注册域名时如何保护你的个人隐私. 是一篇很好的关于网站建设的文章。

Article Source: http://www.articlesbase.com/domain-names-articles/google-chrome-and-apple-iphone-3g-force-businesses-to-go-mobile-557978.html
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