Creating a Safe and Stress-free Online Shopping Experience

In the ever-growing world of identity-theft,consumers are increasingly more cautious when making purchases with their credit cards, particularly when it comes to online purchases. Guaranteeing your customers a safe shopping experience is just as important as driving visitors to your site. Making each transaction safe, easy and hassle-free is one of the core goals of any successful e-commerce website, as today’s savvy consumer expects the same online shopping experience as what they’d experience at a brick-and-mortar retailer.

ONLINE STORE SECURITY

One of the biggest concerns of online shoppers is site security. According to research, although there is more likelihood that someone will steal your credit-card number by looking over your shoulder at an ATM, there still lurks the fear of hackers on the internet. Although online credit-card processing is relatively safe, there is still a dangerous stigma attached to shopping on the net.

In order to reassure wary potential customers (and retain existing shoppers), your ecommerce website needs to implement online payment systems and secure credit card processing points that are clearly marked and accredited. It is essential to include SSL (Secure Socket Layering) on your online payment pages in order to enable encrypted transactions on your site. In addition, your site must visibly show your potential online shopper that your site is secure and that your online payment systems, such as credit card processing points, are safe to use.

TAKING THE GUESSWORK OUT OF ONLINE SHOPPING

The traditional brick-and-mortar makes it easy for customers to purchase products: a sales person is typically available to ring up your purchase, whether it’s cash, credit card, debit or check. So, why make things difficult? When customers come to shop online, it’s for a reason: convenience.

In addition to saving valuable time, people enjoy shopping online because it’s typically much easier than going shopping in a brick-and-mortar store. When you can literally sit in front of your home PC in your bathrobe and slippers, the last thing you want to do is deal with an inconvenient or poorly-laid out site – sort of defeats the purpose, doesn’t it?

Surprisingly, there are many ecommerce sites that have yet to master the art of proper online payment portals, such as credit card processing or PayPal accounts. To accept payment online, make it easy for your customers – set up an online payment system (such as PayPal) or set up a merchant account for credit-card processing. Additionally, you may choose to implement an all-in-one online payment system, which allows you to set up merchant accounts and online payment processing for both debit & credit cards.

When it comes to ecommerce web site design and development, including credit card processing and other online purchasing features, let the experts at Ecommerce Partners, for example, an ecommerce solution provider, help you design a site that’s right for you. After all, a great website means nothing without the appropriate web hosting tools, and it’s important to realize that all hosting solutions are not the same. The hosting solution you’ll need depends on three core factors:

•    How much traffic your website receives

•    What you intend to do with your site, and

•    The size of your site

At Ecommerce Partners, they offer a variety of web hosting solutions to meet your company’s specific needs – whether you’re a small boutique or a large corporation, let experts determine the best hosting solutions for your website. Choose from Value, Intermediate, Advanced, or Premier Hosting and find the perfect fit for your online business. Request an ecommerce quote today,