Mass Adwords Product Ads Takes the Advertisement to the Next Level

Search engines like Google, Yahoo!, AOL, and others are used by Internet users to find the information or products they are interested in. When a user searches Google's search engine on www.google.com (or the relevant local/national google server [e.g. www.google.com.ua for Ukraine]), ads (also known as creatives by Google) for relevant words are shown as "sponsored links" on the right side of the screen, and sometimes above the main search results.

AdWords offers pay-per-click (PPC) advertising, and site-targeted advertising for both text and banner ads. The AdWords program includes local, national, and international distribution. Google's text advertisements are short, consisting of one title line and two content text lines. Advertisers specify the words that should trigger their ads and the maximum amount they are willing to pay per click. – Wikipedia.org


Now if you are Store Manager for osCommerce user you can create separate Google AdWord ads for EACH product in your store with the help of Mass AdWords Product Ads. It is an addon for this osCommerce Store Manager application, providing you friendly windows interface to create your AdWords campaigns in time, eliminating possible problems.

If you own a large store with hundreds or thousands of products it's quite complicated to make an advertisement for every product, which would include manufacture name, product name, price, etc. A separate person would have to do this, and she would've done it for days. With Mass AdWords Product Ads you can make ads for all of the products in your store automatically, creating hundreds or thousands of ads or just select one or few products. When people search on Google using one of your keywords, your ad will appear next to the search results. Now your advertising is going to be even more efficient!
 
Let's say a customer is looking for MP3 Player Sony NWZ-A815 Walkman. Enter this inquiry "Sony NWZ-A815 MP3 Walkman". Searching for this product on Yahoo! he gets the following results: 
 
Buy Sony NWZ A815
Sony NWZ A815 on Sale Save on MP3 Players.
www.company1.com
 
Sony NWZ A815
Buy now - $89.96 only!
www.company2.com
 
Buy Sony MP3 Accessories Online
High quality and cheap prices. Buy Mp3 & Accessory now!
www.company3.com

It's quite clear that the second advertisement will be chosen, as it coincides the most with customer's inquiry. So the customer won't have to waste his time clicking on other advertisements. Mass AdWords Product Ads chooses the most exact keywords, which most accurately coincide with the inquery. It greatly decreases cost per click, usually higher competition concerns more general, popular words.

Mass AdWords Product Ads offers you wide range of features and advantages you will benefit from: 
 … This addon allows you to create separate ads for each product in your store - you can create separate ads for each product, including product name, model, price, manufacturer, store name and more then 20 other macros right into the ad. 
 … This tool automatically finds proper keywords for each product - you have control over keyword selection process, including product variables only (product name, product model, product manufacturer (and other product-specific fields) only - for laser-targetted campaigns), keyword matching options (broad match, exact match, phrase match) and more.
 … It gives you the opportunity to create multiple ads for each product by template - you can use built-in predefined templates or add your own ad templates! Just create multiple ad variations for each product and let AdWords Optimizer find out the ones, which work best for you automatically. 
 … Another feature of Mass AdWords Product Ads is the ability to preview which ads will be created. Before you generate anything - you can preview and disable ads, which you think won't work for any reason.

Actually Mass AdWords Product Ads has even more to offer. This addon allows you to create laser-targeted advertisement and economize on context advertising. It saves your time, attracts more customers and increases your sales. Most operations are automated. All you need to do - make only key decisions. Better targeted and relevant ads bring more sales and more profits. Save your time – let the professionals do some work for you!

Already got interested and want to know more details? osCommerce Manager Addons