IIPM B School - RURAL OPPORTUNITY & THREAT ANALYSIS

<h1>IIPM B School - RURAL OPPORTUNITY & THREAT ANALYSIS</h1>Author: <a title="Kartik" href="http://www.articlesbase.com/authors/kartik/78751.htm">Kartik</a> As part of an internal project in Consumer Behaviour, students went to villages to experience village life first hand and understand rural consumer behaviour. It was a mind boggling experience for many students as being from urban society they had little or no ideas about how people live and toil in rural heartlands. Students visited six villages in the vicinity of a town called Bijapur. After reaching the villages early morning, they had their breakfast first which was organized by the authorities of a Jain temple. The breakfast itself was filling and sumptuous with generous servings of authentic Gujarati breakfast items.  After breakfast, the students visited agriculture produce market yards where auctionhappens. They met farmers, traders and local sellers. They learnt how auction works and about the agricultural product supply chain. They also visited various retail shops as well as distributors and stockists’ warehouses to understand rural consumption patterns. In the second phase of research, which commenced after lunch, the students visited several households to understand rural people’s consumption patterns and purchase behaviour. They used structured and semi-structured questionnaires and engaged people in several in-depth interviews. The event was not without its share of fun. After a grueling day of learning about rural lifestyles, the students went to a tourist spot known as Sapteshwar on the banks of Sabarmati river. They had great fun playing various games and visiting waterfalls and shrines. The day ended with a real delicious ‘kathiyawadi’ dinner consisting of rotla, kadhi, and baygun bharta along with ghee and butter milk. They had dinner sitting on the banks of sabarmati river.About the Author: HiArticle Source: <a href="http://www.articlesbase.com/">ArticlesBase.com</a> - <a href="http://www.articlesbase.com/education-articles/iipm-b-school-rural-opportunity-threat-analysis-1170864.html" title="IIPM B School - RURAL OPPORTUNITY & THREAT ANALYSIS">IIPM B School - RURAL OPPORTUNITY & THREAT ANALYSIS</a>

As part of an internal project in Consumer Behaviour, students went to villages to experience village life first hand and understand rural consumer behaviour. It was a mind boggling experience for many students as being from urban society they had little or no ideas about how people live and toil in rural heartlands. Students visited six villages in the vicinity of a town called Bijapur. After reaching the villages early morning, they had their breakfast first which was organized by the authorities of a Jain temple. The breakfast itself was filling and sumptuous with generous servings of authentic Gujarati breakfast items.

After breakfast, the students visited agriculture produce market yards where auctionhappens. They met farmers, traders and local sellers. They learnt how auction works and about the agricultural product supply chain. They also visited various retail shops as well as distributors and stockists’ warehouses to understand rural consumption patterns. In the second phase of research, which commenced after lunch, the students visited several households to understand rural people’s consumption patterns and purchase behaviour. They used structured and semi-structured questionnaires and engaged people in several in-depth interviews.

The event was not without its share of fun. After a grueling day of learning about rural lifestyles, the students went to a tourist spot known as Sapteshwar on the banks of Sabarmati river. They had great fun playing various games and visiting waterfalls and shrines.

The day ended with a real delicious ‘kathiyawadi’ dinner consisting of rotla, kadhi, and baygun bharta along with ghee and butter milk. They had dinner sitting on the banks of sabarmati river.

Rate this Article:

0 / 5 stars - 0 vote(s)

Re-Publish

Article Source: http://www.articlesbase.com/education-articles/iipm-b-school-rural-opportunity-threat-analysis-1170864.html

Article Tags: iipm, b school, business school, management school, iipm students, iipm campus

Related Videos
Related Articles
Ask / Related Q&A

Play

Medical School Admissions Tutorial

Play

Private High School Tips - How Many Schools to Apply

Play

Private High School Tips - Finding a Private High School

Play

Supporting A School-age Child After A School Shooting At Home

Play

How School-age Children React After A School Shooting

Latest Education Articles
More from Kartik

$10,000 College Scholarship to Every Deserving Moms from Obama

By: Marlon Jackson | 27/12/2009
$10,000 in grant money is available for mothers yearly who wish to go back to school again and finish a college degree.

Teachers Mold The Future

By: faizan | 26/12/2009
When planning to start a career as a teacher it is important that one look deep inside herself. She becomes attuned with the good, the bad, and the ugly. She learns the positive as well as the negative parts of her personality as well as the potential impact they will have on students.

Promotion With the UK Police Force

By: Tobay Dytham Swifft | 26/12/2009
The police force in the UK is one of the most professional and diverse organisations in the world. As far as careers go there is absolutely nowhere in the world where you can be challenged and make a difference as much as it is possible to do so in the police force.

"Evolutions through Resolutions"

By: varun bansal | 26/12/2009
The implementation has turned down much easier with the latest reform in education systems provided to our generation by the KAYSON EDUCATION GROUP. Kaysons education equips the student with such audio visual learning that the idea of miraculous understanding and charismatic performance could be possible. It is truly the support of such packs and opportunities of live that the world progresses and transgresses.

Testinside 640-460 study materials

By: studyhard | 26/12/2009
our Testinside 640-460 study materials consist of 640-460 study guide, 640-460 practice test, 640-460 braindumps, 640-460 free demo. By studying our products, you will get to understand the theory as well as the practical part better than ever.

Testinside 640-553 exam

By: studyhard | 26/12/2009
Testinside is your best source for the Cisco 640-553 exam. we offer Cisco 640-553 study materials, Our 640-553 practice Exams and 640-553 study guide are written and formatted by Top senior IT Professionals working in today's prospering companies and data centers.

Testinside 640-863 practice test

By: studyhard | 26/12/2009
Testinside is very confident on their 640-863 practice test that it will give you 100% guaranteed success but it all depends on the candidate that how much time they devote for 640-863 study guide and for the preparation of CCDA certification 640-863 exam.

IIPM B School - RURAL OPPORTUNITY & THREAT ANALYSIS

$10,000 College Scholarship to Every Deserving Moms from Obama

Teachers Mold The Future

Promotion With the UK Police Force

"Evolutions through Resolutions"

Testinside 640-460 study materials

Testinside 640-553 exam

Testinside 640-863 practice test

Testinside 642-105 study guide

THE UN COPENHAGEN CONFERENCE IS AN OPPORTUNITY FOR DEVELOPING COUNTRIES - Prof. Arindam Chaudhuri

IIPM takes pole position

Terrorists in the system - TSI News

IIPM B School - RURAL OPPORTUNITY & THREAT ANALYSIS

IIPM B School Student Industry Visit to Vimta Labs

Success Just Happens and is Boring to Talk: Shahrukh

IIPM B SCHOOL PUNE GOTA

IIPM B School - DEBATE COMPETITION