Nikon is pleased to announce the introduction of the Nikon COOLPIX P50, a new model which prioritizes photographic performance by blending orthodox camera styling with an advanced feature set and operating ease. Built on a custom application of Nikon's innovative EXPEED digital image processing concept and incorporating the precision optics of a NIKKOR lens, the COOLPIX P50 is built to realise optimum performance and maximum image quality.
The P50 has an old-fashioned, boxy feel. The chunky grip for your right hand, complete with rubberized panel, is helpful, but we're not sure about the overall chunky design. We appreciate that not every camera has to be a 'style' model, competing to be the thinnest for five minutes. But to make a camera as willfully bland as this seems strange.
Nikon is celebrating ten years of Coolpix cameras, which have brought Nikon’s world-class optics, expertise in digital imaging and outstanding image quality into the hands of millions of consumers. Building on these achievements, Nikon Europe announced 8 new Nikon Coolpix models in the Performance, Style and Life series. Friendly, fashionable and fun, the sleek, colourful and powerful Coolpix cameras will be any consumer’s constant companions. The new Coolpix cameras continue Nikon’s uncompromising commitment to optical quality, powerful but easy to use technology, and to helping photographers create great images.
Moving to the right hand flank of the camera – if still viewed from the rear – a covered AV out and USB port is discovered, hiding beneath a loop for attaching the supplied wrist strap. At the opposite side of the P50 nestles a built in speaker that provides tinny but adequate sound. The base of the Nikon Coolpix P50 features a screw thread for attaching a tripod, a slide and open lid that hides the compartment for the twin AAs and Secure Digital card, while there's a further port for attaching the supplied multi purpose AV and USB cable. Battery life is pretty much as expected given that everything is running on AAs – meaning that I found they were almost spent after a couple of afternoons' use, and just over 100 shots.
Features:-
Slowest Shutter Speed - 4
Fastest Shutter Speed - 1000
Screen Size - 2.4 in
Screen Resolution - 115,000
Screen Type - LCD
Maximum ISO - 2000
Widest Focal Length - 28 mm
Longest Focal Length - 102 mm
Maximum Aperture - f/2.8
Zoom - 3.6
Video Resolution - Up to 640x480
Video Frames per second - 30
Battery - 2x AA Alkaline
Battery Life - Approx. 140 shots
Width - 3.8 in
Height - 2.6 in
Depth - 1.8 in
Weight - 5.6 oz
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