Squeeze Page Conversions Improvement Methods

Posted: Feb 17, 2011 |Comments: 0 |

But you need to stop and consider the best way to go about doing this before getting started. You can use a few methods that work well with a squeeze page for getting optins.

First of all, you need to establish trust with your visitors, if you want your squeeze page to generate the highest possible conversion rates. This can be done by adding relevant testimonials on your page, which your visitors can read and see what the others are saying. This has been known to be an effective approach to increasing conversion rates because your audience can see actual feedback from your other subscribers. This way, your audience will be able to find out about the advantages they have by subscribing to your list from an impartial source. You should take advantage of testimonials to gain more subscribers because everyone is using them online, whether to persuade people to subscribe or purchase products. 


You also have to make sure that your squeeze page has a professional appearance. You simply can't afford to have a squeeze page with a poor design on which everything is ugly. Speak to a professional designer to help create your page, if that is an option. The presentation of your site is the first element that will impact the impression your visitors have of your site. But that doesn't mean that you have to spend a lot of time and money on creating your squeeze page. It's enough to make sure the appearance is professional. Since there is a possibility for any visitor to sign up to your list when they find your squeeze page, it would be foolish to risk lowering your chances due to an unprofessional squeeze page.

Last but not the least; don't do the mistake of having a 'reset' button your opt-in form. Your goal is to get people to sign up and not to leave.

Once people land on your squeeze page, they should only be able to sign up or to leave by using the back button. The more frank your squeeze page is, the better your conversions will be. 

In conclusion, if you want good, long-term results from your squeeze page, you have to develop it on a regular basis. A squeeze page isn't a set-and-forget option, it has to be tweaked continuously if you want to generate excellent results. You can gather all the data pertinent to the performance of your squeeze page from traffic reports and other analytics, which will also provide you with the elements that need to be modified for improved performance.

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