In Mike Dillard's book, "Magnetic Sponsoring", he shows you, the network marketer, how to become a magnetic sponsor. By applying marketing techniques that will allow you to attract customers and business builders into your network marketing downline.
Although the "Magnetic Sponsoring" book is short on pages, it gets its point across very well. However, it doesn't show network marketers how to market their business step by step. It's is a basic guide, that'll show you how to become a magnetic sponsor.
The "Magnetic Sponsoring" book reminds me of a scene in the 2003 movie, "Lord of the Rings: Return of the Kings". There was a conversation between Sam and Frodo. The conversation went like this:
"Frodo: No, Sam. I can't recall the taste of food... nor the sound of water... nor the touch of grass. I'm... naked in the dark, with nothing, no veil... between me... and the wheel of fire! I can see him... with my waking eyes!
Sam: Then let us be rid of it... once and for all! Come on, Mr. Frodo. I can't carry it for you... but I can carry you!"
Sam kept mentioning how he could carry Frodo, but couldn't carry the ring. This is much like the Magnetic Sponsoring book. Mike Dillard can provide you with the information and help you with the growth of your business, but he's not going to grow it for you.
There's also another quote from the movie where Sam doesn't want Frodo to leave him or lead him where he can't follow. The quote is:
"Sam: Oh no! Frodo... Mr. Frodo, wake up... Don't leave me here alone. Don't go where I can't follow... Wake up."
This reminds me of an outcry for help that your downline needs. Mike Dillard does a good job of providing you information that shows you how to be a leader. It shows you how to lead your downline, so that you won't leave them behind. Or go where they can't follow. So, "wake up", as Sam tells Frodo.
Mike does a great job of showing you the differences in leaders, and how to become the alpha leader. Which is very important for attracting people into your business.
In the book, the information is generic. It has to be that way so that everyone can see how to apply it to their particular industry. If he focused more on health and wellness, people who market travel would be left out. So, he designed the information with the intent to help all network marketers, MLMers, internet marketing entrepreneurs, or whatever you want to call yourself. He made sure that you could become a true magnetic sponsor.
Mike Dillard, who waited tables in a restaurant in order to pursue a career in network marketing, discovered the proper use of positioning, the art of self-selling through education, which helped him in adding well over 500 people into his networking business within months. And averaged over $500,000 per year in volume sales.
Today, he spends much of his time educating network marketers on how to grow their network marketing business using techniques that allows them to attract people without having to cold call. By applying his techniques, you'll be able to turn yourself into a magnetic sponsorer.
In "Magnetic Sponsoring," I found out that the strategy of the A-B-C business model is valuable for networkers. Mike doesn't just tell you what Part A, Part B, and Part C is. He teaches you how to apply that principle in your MLM business,network marketing business, internet marketing business, or what ever you want to call it, in order to keep your business growing and maintaining a constant cash flow.
This book brings a revolutionary, fresh, and "go get it" attitude to the network marketing industry. It explains alot of what most people fail to understand. Which is to improve your skills and knowledge through learning and experience.
In his newsletter, Mike guarantees that he can turn you into a MLM lead and cash generating machine. I have to admit that at first, I really didn't believe him. I was skeptical. And I thought he was just another guy creating a lot of hype to make a quick buck. After reading his "Magnetic Sponsoring" book however, I really see that he can actually back up his claim.
One thing I think he could improve on in this course is live interactions with top producers. This will help you ask questions while you're applying the techniques taught in Magnetic Sponsoring. However, he does have a Magnetic Sponsoring Web 3.0 community that's very helpful and useful. Not only do you mastermind with other like-minded network marketers and internet marketers, but you get to mix and mingle with million-dollar marketers.
Based on the claims that Mike makes in his free video training, and in his "Magnetic Sponsoring" book, I could not think of any questions left unanswered, or any unfulfilled promises.
If you are in network marketing business, MLM business, or internet marketing business, you know that the life blood of any business are leads. You need alot of leads. In order to accomplish that you have to advertise or buy leads.
If you are running your business on a tight budget, and want to generate leads, generate cash to help pay for your advertising, and don't want to spend yourself out of business buying expensive leads, then my highest recommendation is the Magnetic Sponsoring book.
So here's my rating for the MS course. On a scale of 1 to 5, one being lowest and five being highest. I give the "Magnetic Sponsoring" book a solid 4 star rating.
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