In this financial crisis all industrial aspects get the impact of the condition. It is starting from the technological industry until the manufacture industry. They who are in both of those areas change their direction. One of the alternatives is change into agriculture industry. Agriculture industry is also can be called as agribusiness. This field is concerning on the food production, farm field, and seed production. Besides the production of the goods, it also included the distribution of the goods such as the marketing process and how to share it to the public, the examples of this industry is fruits product. The first step to do is to how we produce the fruits, in this step we have to consider the demographic aspects such as the place, the size of the field, and also the weather. It is important because it relates on the successful of the industry. Second, we have to know what products can be made with the fruits. This step needs our creativity, so your products will be accepted by public. For example, from the fresh fruits, it can be produce juice. It also needs the manufacture consideration, so it can be produced well along with the benefit. The last step is related to the distribution aspect. Here, the producer has to consider the need of public in order to make the products accepted by the market. In this step, the consideration of market place and the retail has to be decided. Then, the producer of agribusiness field is to see the reaction of the market and gaining the benefit especially financial benefit.
Though it looks simple but this agribusiness is not the easy one. If the producers wrong to decide the market condition their product will be rejected by the public. Besides, the condition today has to force the producers to be creative to solve some problems appear in the agribusiness industry. The biggest problems are fuel and the garbage that sometime disturbing the environment. But in the agribusiness the garbage can be solve easily if the producers now how to deal with it. The garbage could be used as animal food and the animal will product other products. Then, for the fuel problem, they also can use the garbage as biofuel from the farm cesspool and the agriculture cesspool. This will bring the positive effect not only for the producers but also for the environment around. This action can also save the world since we have to face global warming condition. There will be more beneficial aspects in changing to this business.
For the distribution of the product, the producers can also take the advantage from the development of technology; here they can use online market to gain the attention from the customer. This action brings into the easiness and fast service of the producers to the customers. This is also safe and can reduce the cost of outcome which is the distribution cost related to the transportation and the delivery of the goods. On the other hand, the consumers can also buy the agriculture products easier than before. But both the conventional and modern marketing have each very own benefit.
Originally written at: http://artikel.bisnis-indonesia.biz/agribusiness-prospect/2009/04/17/
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