You want your piece of the pie. You want to make a living online. You want to be an internet marketer. You want to start the fastest way you can. To do that, you decide you are going to set up an ebook business on eBay. You can start fast with almost no investment. You have a built in traffic machine, the eBay site itself, and you are already to go. But you are not really ready for your online marketing career. Why not? Because ebooks and eBay are stepping stones to the rest of your internet marketing. You need to plan to take advantage of that stepping stone to really succeed.
There are thousands of sellers on eBay selling the same items that you are. For you to make a significant amount of money, you will have to sell a ton of books everyday. It is not impossible to do, but it is hard to do. If it is difficult, then why is the advice to start on eBay with ebooks offered so often by so many?
The reason is, you can make a living, and a good one, using e-books and auctions sites if you know how to leverage your sales. That is the key to successful internet marketing, leveraging your sales.
What do I mean by leveraging your sales? You should not be satisfied to sell an ebook to your customer. You want to sell more than one book. You want your customer to be worth hundreds of dollars to your bottom line, not just two or three dollars. That is what leveraging you sales is. Taking a small sale and turning it into a bigger sales.
To take advantage of leveraging you have to think beyond the single sale. You have to map out a strategy after the sale. You have to plan ahead of time how you are going to get that buyer to buy more from you. That requires planning ahead.
First on your plan is, how is the one book that your customer buys going to help you make money even if you can't get your customer to buy more from you right away. The way to do that is to make sure you have links to your products in the books and affiliate links in the books that you sell. That way, if your customer clicks on any of those links, while reading your book, they will end up at another sales page where you will make money.
Another part of your plan is to try and capture your winning bidder, while he or she is still in a buying mood. You utilize your download system to redirect your customer to other offers you present before they actually download their original item. You make them an offer they can't refuse loaded up with tons of ebooks and bonuses for a very reasonable price.
Not everyone will take advantage of this offer, but if it is done right, you will get a percentage of your buyers opting into this second purchase.
In the example above, you saw how we used just two additional strategies to add to our sales. We used links in ebooks and we used additional offers. There are many more ways to compound your sales. Your eBay sale is just the beginning of the process. It is just a stepping stone to more profits. Plan your path correctly and you will see your online income multiply.
Got a Question? Ask.
Ask the community a question about this article:
Q&A Powered by:
Latest Home Business Articles
5 Things You Must Do To Benefit From Your Ezine Articles
By: David Ogden | 29/08/2008
Publishing on the ezine carries with it a responsibility to provide quality information. One of the things every good ezine offers is articles that inform their readers on a topic or theme relating to the ezine itself. In this article we are going to talk about five things you must do to get the maximum benefit from the ezine articles you are writing.
4 Top Tips To Increase Web Traffic This Week
By: David Ogden | 29/08/2008
If you are not getting website visitors to your site your business will die a slow painful death. In reality for some of you that could be very quick death! In this article let's take a look at and top 4 tips to help you increase web traffic starting this week.
My Number 1 Top Tip on How To Use Community Forums
By: David Ogden | 29/08/2008
A community forum online is a group of people on the internet who share a common interest and meet online to post user generated content. They are also referred to as discussion forums and they offer a tremendous resource to internet marketers to make a lot of money.
A Money Making Home Business Opportunity Isn't Hard to Find
By: Tess Tackett | 29/08/2008
Are you in search of a money making home business opportunity? There is a way for you to make money at home, even if you aren't sure what it is yet.
How Much is Your Website Worth?
By: Donald N Lombardi | 29/08/2008
Can you make money if you sell it or rent space on it? The real question is what makes you the most money?
How Daycare Regulations Can Help You
By: Fiona Lohrenz | 29/08/2008
Daycare regulations like it or not, are necessary. Many view them as an inconvenience, designed to make our lives more difficult and a constant reminder of the increasing red tape in our day care businesses.
What Is The Best Social Bookmarking Secret
By: David Ogden | 29/08/2008
If you have a blog and you are not social bookmarking your articles you are making a big mistake. As a matter of fact, you are missing out on a tremendous amount of traffic and all of the benefits that go with it. It makes me wonder if this really is a secret that people are not aware of.
Traffic Exchanges- Lazy Way To Get Traffic To A Website
By: David Ogden | 29/08/2008
There really is no such thing as bad website traffic. There certainly are different levels of quality of traffic, but if you get enough visitors to any site you can make money on the internet. This is even true with traffic exchanges!
More from Ray Johnson
Digital Media Products: What Are They?
By: Ray Johnson | 10/07/2008 | Home Business
Understand exactly what digital media products are -- simply a combination of ones and zeros, transformed into a language that humans can interpret -- there are many options that you can take to start your own digital media products business.
The Amazing Profitability Potential Of Digital Media Information Products
By: Ray Johnson | 09/07/2008 | Home Business
Information can be labeled as "gold of the Internet." In this information age, it would be a mistake if you do not establish your expert domain in a specific niche and profit from it using simple information products in digital media format. The Internet is still in its infancy, and there is more to come.
Self Production: Advantages and Disadvantages for Digital Media Product Sellers
By: Ray Johnson | 03/07/2008 | Home Business
Running a business by yourself has both benefits and disadvantages. When you become short on time, outsourcing some of your work to outsiders, can allow you to enjoy the luxury of all the income that you are making from your digital media product business.
Running Digital Media Product Businesses: Who are Good Candidates?
By: Ray Johnson | 02/07/2008 | Home Business
Digital media products rely on information. If you can find a way to generate highly valued information that is useful for a niche audience, you can easily set up the infrastructure for a profitable digital media product business. Sprinkle a little bit of Internet marketing know-how, and you'll be well on your way to making more sales than you ever thought possible.
Google Optimization - How To Achieve Top SE Rankings
By: Ray Johnson | 02/07/2008 | ECommerce
In the online world, one thing that can force success in your business is search engine rankings. All rankings hold great importance but none have the value that Google provides.
The Enormous Profit Potential Of Digital Media Products
By: Ray Johnson | 12/06/2008 | Home Business
Learn the power and profit potential of Digital Media Information products and why you need to start selling them today.
Add Value To Information Products: Convert To Digital Media
By: Ray Johnson | 07/06/2008 | Home Business
You can maximize your profits while engaged in internet marketing by making your existing products more valuable. Learn how converting digital information products into digital media based products can add value and expand your internet business.
Digital Media Products: Outsource Or Do It Yourself?
By: Ray Johnson | 06/06/2008 | Marketing
Digital Media based information products can enhance your sales, profits and overall online business. In order to create digital media products, you have two choices. Learn about those choices and how you can begin marketing digital media products today!
Business 
