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Home Based Business Opportunity: This is the Key to Solving the Big Problem
Author: Daniel St-jean  | Posted: 13-02-2008 | Comments: 0 | Views: 7 | Rating: (52)  (?) 
 What is the BIG problem facing home based business builders these days? If you’re involved in one, the odds are 10 to 1 you’re experiencing this very problem right now. Probably have for years. And unless you make some drastic changes to the way you’re trying to make money from home, chances are you’ll never get over that problem—which means that, unfortunately, success will continue to elude you.
OK, I hear you: What BIG problem am I referring to? I know a great many home business gurus might disagree with me on this, but I don’t care because 13 years of experience tells me I’m right.
Here it is: 95% of people who start a home based business will fail because neither the company nor their upline is offering a good MARKETING SYSTEM. That’s the BIG problem: Not having a Marketing System that actually works!
Ok, so you don’t know me from Adam, and maybe you think I’m full of beans. That’s OK, you’re entitled to your opinion. But surely you know of Entrepreneur magazine, right? Well, here’s what they said a short while ago: "95% of people fail when they start a new business without a system. However, 95% of people succeed when they start a business with a system."
Simply put, systems work! For example, Starbucks utilizes a system. Their system is so good that they can teach anyone who buys their franchise to operate it and sell coffee for twice as much as their competitors.
Now, I’ll write the following statement in caps because I really want you to get this: IF YOU DON’T HAVE A GOOD MARKETING SYSTEM IN PLACE, YOU’RE DOOMED TO FAIL! Is that true 100% of the time? Of course not. Some brave souls will achieve success after years of hard labor with a company and an organization that basically left them on their own to market, prospect, sponsor and train.
But a) they are a minute minority. And b) yes you could swim across Lake Michigan if you really had to, but wouldn’t it be much easier, faster and less painful to do it in a speedboat? Of course it would. Think of a good Marketing System as a 250 HP Mercury ProXS outboard.
Now, what do we mean by “Marketing System”? Well, let’s answer that by telling you what is NOT a Marketing System. Designing your own website, the three-foot rule, making a list of all your neighbors and relatives, dragging people to weekly hotel meetings, buying generic MLM leads (what a waste of good money that is!), cold-calling and learning techniques to trick and “close” prospects does NOT constitute a “Marketing System”. Not even close.
Unfortunately for the millions of newbies out there looking for a profitable, legitimate income opportunity, that’s pretty much what they’re about to get introduced to. My heart goes out to them, really. I know what they’re up against because I’ve been doing most of those things “systematically” over the years with the various home business opportunities I’ve been involved in.
Just because you do things in a “systematic” way does NOT mean you have a “system”. Banging your head on the wall repeatedly and systematically will not grow your home business. It will only give you a bruised forehead and a big headache. So stop doing that right now. Stop bugging your friends and family. Stop putting business cards on windshields and supermarket billboards. Stop cold calling. Stop annoying strangers at the carwash. Just STOP it!
Those are the dinosaur ways of doing business. Hey, this is 2008! A real Marketing System uses modern technology to help you grow your home business fast, and without the headaches. A true Marketing System will eradicate all (or the vast majority of) the things that most people struggle with when trying to build their home based business. Namely: creating a website, generating traffic, producing high-quality inexpensive leads, sorting leads to find prospects, talking to prospects, “closing” them, and training your new members to do what you do.
If your Marketing System can do ALL of that FOR you, it has eliminated all the human variables that will make the difference between not succeeding, and a whole lot of a success—translation: a nicer car, a bigger house, a cruise to South America, more time and money for a long family vacation, etc.
So, you’re asking; what exactly IS a “true”, “real” Marketing System? What does it look like? What does it do? More importantly, what does it do FOR you? Great questions.
Before I answer that, here’s a quote from the dictionary defining SYSTEM: “a complex whole; a set of connected things or parts, an organized body of material or immaterial things.” Sounds good. Now I’ll answer your questions by taking a closer look at the 3 highlighted terms above—whole, connected, organized—to see how these relate to you and to the MLM, Network Marketing or Direct Sales business you’re looking at building successfully from home.
Whole: In regards to a Marketing System, “whole” means it must cover ALL the bases. From A, all the way to Z, without skipping over any of the other key points. For example, if it provides you with a “capture” website but does not provide a turnkey way to generate traffic to that website, or does not follow up with your leads, it’s not “whole”. It’s like giving you a canoe, but no paddles and no life jackets. Pretty useless wouldn’t you say?
Connected: “Connected” means two things: the Marketing System connects with your leads every step of the way, from the moment they land on your capture site to the moment they sign on the dotted line or pull out the credit card to purchase your product or service. And it does that AUTOMATICALY, 24-7, without you getting involved.
Connected also means that you can easily connect with the Marketing System’s virtual back office, or the brick and mortar front office whenever you want to change your profile, check your stats, etc.
Organized: If “whole” means it will go from A to Z, “organized” means it will do it in a logical, timely, chronological and incremental manner. I’ve studied Marketing Systems that were whole in the sense that they went from A all the way to Z, but they were all over the map (A, J, K, Q, S, B, etc.) and consequently confused leads and marketers. An “organized” system means that after A comes B, then C, D, E, F, etc.
There you have it. There are many other attributes a true, real Marketing System should possess (look for my article entitled “Home Based Business Opportunity: an I-D-E-A-L Marketing System WILL Help You Succeed”), but this is a good start.
Here are my recommendations:
1. Accept the FACT that having a Marketing System is KEY to your success—and not just any Marketing System, one that is W-C-O (whole, connected, and organized)
2. If you’ve not chosen your home business opportunity yet, review the ones you’re considering and see if their Marketing System is W-C-O (if they even have one…)
3. If you’re currently involved in a work from home business, review your Marketing System and see if it’s W-C-O. If it’s not, consider switching business. Seriously!
4. If you want to study a Marketing System that is totally W-C-O, check out the link in the resource box below. Now, don’t get me wrong here: I’m NOT asking you to check out my business and join me. I’m suggesting that you click the link and go see for yourself a perfect example of what a W-C-O, ideal, turnkey Marketing System looks like. You can’t evaluate how good or bad your system is unless you have something else to compare it to. So go take a look.
Whatever you chose to do with the information you’ve just read, I wish you a whole lot of HOME BUSINESS SUCCESS!
Daniel “BizzBooster” St-Jean
P.S. If you know some friends “in need” who could benefit from reading this article, why not email it to them now? They’ll appreciate it. Wouldn’t you?
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Article Source: http://www.articlesbase.com/home-business-articles/home-based-business-opportunity-this-is-the-key-to-solving-the-big-problem-332523.html
About the Author:Want a great demonstration of how a ‘W-C-O’ turnkey Marketing System should work FOR you, 24/7? Daniel G. St-Jean & Laurel R. Simmons (aka The BizzBoosters) invite you to go here http://www.MoreMoneyMoreTimeForLife.net and fill the short form to get on the ‘inside’ from where you will be able to study a great example of a Marketing System that really works!—a truly ‘W-C-O’ system. If you want to push the experience to the limit, fill the (fully refundable) application. And see what comes next.
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PR or Marketing???What is more ...
By: arllyn | 10-07-2008
PR or Marketing???What is more creative????
Scm review
By: anil kumar | 10-07-2008
can rising petrol price can destroy the supply chain management concept
Phorm illegal interception also copyright of websites visited.
By: illegal | 03-07-2008
You have a child with their own computer, this child is not the ISP account holder a webwise page pops up this child spots the name webwise and associates this with the BBC program he uses at school so clicks to allow. This child has just been allowed to alter the T&C of the ISP account while under the age of being allowed to give informed consent, The ISP now is profiling a minor without parental consent, changed the customers T&C without his verifiaction. Would this fall into invaision of privacy since the person consenting was mislead by false advertising yes Phorm selected an alreadyb known and trusted name by children used by the BBC. 1. Would this be breaking the law? 2. Why does the account holder have to verify wioth password to login or even talk to the ISP about anything but a child can change the T&C without any way to verify it is the account holder? 3. Interception of the browser is illegal so how can Phorm suceed without breaking the law? 4.Websites you visit all have copyright you can visit but are not supposed to copy, proccess for material gain this phorm will do who wil pay the website owners for breaching their copyright? 5. Why will phorm not follow the robots.txt for its own instead of googles? 6. With such as google I can delete cookies and any tracking they are doing is stopped, with phorm it is on my connection so can never turn it off 100% have tot ake the word of one person who has no reputation since he has been hijaking browsers illegally for years would you trust this knowing that?
A tide of public awareness?
By: www.mywebusage.com | 02-07-2008
you seem to be confident that these changes are only taking place on a corporate side. I fear that this assumption could be a little shortsighted. How do you propose that advertisers can counteract the rise in public awareness of advertising technologies which were previously operated "under the covers". After all how many people are prepared to stop and talk to marketing or PR enquiries on the high street? when people are given the option they invariably decide to opt-out.How can the "marketing intelligence industry" tackle this rise in "public awareness"?
Wold champion horse trainer looking for sponsor
By: Sara shalda | 02-07-2008
who can sponsor my horse show events
Help please
By: surfacing-art.com | 02-07-2008
I live in Charlotte NC and mostly do an acid stained multi-color build-up technique using Kemico and Scofield brand stains and sealer. I am not able to find any sources on the net that are for finding jobs or obtaining new clients. No one even has a subcontractor for hire relating to decorative concrete systems. How does someone like myself, fairly new to the business; find jobs??? Should I send information to interior designers, architects, or who? I am a very good artisan with a mechanical engineering background as well as fine arts in sculpture, I am just not that great at marketing and promoting due to a lack of funds. Can you help me at all with some knowledge? Jeremy Wilkinson, Innovative Color Solutions info@surfacing-art.com
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