 |
How Are You Rewarding Your Network Marketing Downlines?
Author: Kevin Sinclair | Posted: 18-08-2007 | Comments: 0 | Views: 7 | 
One of the truisms of marketing is that people will tend to work towards the expectations you give them. If you expect them to slack off if you aren't breathing down their necks, they will. If you expect them to go the extra mile to make the whole process work, they will too. This tendency of people to "work towards expectations others have in them" is called the Pygmalion effect, albeit at something of a misnomer.
The original Pygmalion was the King of Cyprus and a gifted sculptor; according to myth, he sculpted out of marble the dream woman for him, the woman who was perfect to his expectations, and in the process, fell in love with a statue. The strength of his devotion, and the power of his love enabled him to beseech Aphrodite to bring the marble statue to life. This story has most famously been re-told as the play My Fair Lady, and it's actually the comment of Liza Doolittle to Mr. Perkins that's most germane to the discussion: She won't be a duchess to Prof. Higgins. She'll just be a Cockney flower girl to him - what makes her a Duchess to others is how they treat her in kind, not her fancy manners and new modes of speech and dress.
This applies to you, and the people who you do network marketing with. They will perform as you expect them to. If you raise your expectations and communicate them fully, you will find that people go to great efforts to meet those expectations. This process of "set an expectation clearly, and expect people to meet it" is one of the core tenets of leadership training taught in all of the Armed Forces, because it is the essence of instilling military discipline. If the expectation is that the men will do their job, no matter what, be it horrible living conditions, be it long periods of hard work with no respite in site, or holding their position with no relief in sight, good leaders will instill that belief, and set that expectation, and get it.
Perhaps the best example of this to be seen in cinema is the "Men Of Harlech" scene in Zulu. With civilians to protect, and a numberless horde ready to kill them, the men of the British Army at Rorke's Drift knew that if any one of them failed to do their duty, far worse things would happen to people they swore to protect, and while tens cannot harrow the hundreds and thousands forever, the expectations of the officers and sergeants at that battle meant that the soldiers filling the ranks would do anything to prevent themselves as being seen as the one guy who let the Lieutenant or Sergeant down, and by doing so, achieved one of the most incredible accomplishments in the field of military arms.
Now, it's one thing to hold hearth and home against a visible and ominous threat, and another to inspire your network marketing signatories to push to greater effort, or, at least, that's the common perception. In reality, motivating your network marketing associates uses the same techniques. You want to inspire them to put that extra effort in, to take that time to be persuasive, to direct traffic to your network, because it's by the aggregate of all of them that success works for everyone, and a money machine is built.
And the secret to this is the Pygmalion effect. Make it abundantly clear what you expect. Address them as a group and make sure that they understand that they're a team. While pressure is sometimes called for, expecting them to rise to the occasion will do far better, and give them an example to aspire to. Expect them to reach the greatness within themselves, and you'll be surprised (and they'll be surprised) at what they can accomplish. Rate this Article:
Article Source: http://www.articlesbase.com/home-business-articles/how-are-you-rewarding-your-network-marketing-downlines-200237.html
|
Submitting articles has become one of the most popular means of generating quality backlinks and targeted traffic to your website. Join us today - It's Free! |
|
Related Articles
Why Being A Good Leader Is Vital To Your MLM Success
By: Kevin Sinclair | 02/02/2007 | Home Business
If you are in any MLM business, even if you are just starting out, you will know that the glue that keeps the whole MLM phenomenon together is the closeness shared by those in both your upline and your downline.
Why Build Your MLM Business With A Downline Builder?
By: Kevin Sinclair | 12/10/2007 | Home Business
If you are involved in a Multi-Level Marketing or Network Marketing business endeavor, you know that there are numerous strategies that you can use in order to build your business. In this article, we will review one of the available strategies. This strategy is using a downline builder.
For MLM Success, You Need To Advertise
By: Kevin Sinclair | 27/01/2007 | Home Business
When you start an MLM business, you want it to be as successful possible. The only way to effectively get your message across and let everyone know that you have found this great business opportunity is to advertise.
Create Residual Wealth Through Network Marketing
By: Michael Harris | 19/01/2007 | Marketing
Simply put, the best part about network marketing is that you don't need to have special talents or skills to do well. Anyone can do it, but so few people are. Most people are taking the road that's expected of them: get an education, get a job and hopefully retire...
Three Top Tips On How You Can Build A Successful Downline
By: Kevin Sinclair | 30/03/2008 | Home Business
Today, multilevel marketing, also known as MLM or network marketing, has become a very different animal from years previous because of the Internet. However, many still struggle with knowing how to be successful multilevel marketers. How can you recruit people for MLM in the best way?
Persistence Is The Key To Network Marketing Success
By: Kevin Sinclair | 28/03/2007 | Home Business
Persistence can help you achieve great success in your business. Persistence may be the one underlying character trait in all successful entrepreneurs, business owners, self-employed, freelancers, and more. They all must have persistence.
Making Classified Ads Work For Network Marketing
By: Kevin Sinclair | 14/08/2007 | Online Promotion
Using classified ads for driving network marketing sales or business building is often discouraged because it is harder than other advertising methods. There is a way though, to use classified ads correctly to drive traffic to your website offers and make sales of network marketing products.
The Traits Of A Successful Network Marketer
By: Gray Rollins | 02/02/2007 | Business
There are many factors that make up a successful MLM marketer. The one main point of all this is honesty. People in this world are looking for people to sell them goods that are honest about what they are selling and not trying to give them a snow...
More from Kevin Sinclair
Have A Regular Schedule For Your Blogging
By: Kevin Sinclair | 11/05/2008 | Article Writing
Blogging needs to be completed on a regular basis to ensure interesting material is available for your readers and to allow you to max up your profits. Some people are only encouraged to post on their blog when they are feeling particularly creative but this is really not how things should be and this problem can be overcome by putting your blog on a schedule.
How To Rebuild Your Self Confidence
By: Kevin Sinclair | 09/05/2008 | Advice
There are times in life when your self confidence will take a hard hit. Sometimes you are able to overcome life's challenges, while other times you simply feel overwhelmed. Sometimes, your confidence and courage will see you through. However, there are times when your self confidence will take a beating.
How Can We Evaluate Our State Of Wellness?
By: Kevin Sinclair | 07/05/2008 | Wellness
Our bodies obtain a state of wellness when all of its processes, such as physical and mental, are performing at peak levels. Many people ask "what does it take to achieve a complete body wellness?" Well, the fact of the matter is that it requires more than just a trip to the gym, or a walk in the park.
Preparing Your Environment To Make Money At Home
By: Kevin Sinclair | 07/05/2008 | Home Business
Working from home is no different from working anywhere else as far as creating an adequate workplace is concerned. This is equally as important as the product you have on offer and the market you have found for it. You need to be organized so your work will show that you are committed to what you are doing and not displaying a casual attitude by all around you being in your own sort of chaos.
Running Your Business From Home Requires Discipline
By: Kevin Sinclair | 07/05/2008 | Home Business
When you decide to operate your business from home, although financial independence and the achievement of self reliance are just two of the top priorities in your mind, quite often you may experience a drop in your productivity level when working from home. What causes this and can anything be done about it?
3 Reasons Why You Should Buy An Existing Domain Name
By: Kevin Sinclair | 07/05/2008 | Domain Names
When you are starting out in business and the time is right to set up a website, one of the first thoughts you are likely to have is to buy a domain name for your company. Whilst you may well be enjoying coming up with possible names and checking out if they are available, there is another option you can take and this is to buy an already existing domain name.
Three Forms Of Energy Healing: Pranic, Tantric, And Reiki
By: Kevin Sinclair | 07/05/2008 | Religion
You have certainly seen them while scoping out the New Age section of your local bookstore. Prana. Aura. Chakra. Tantra. What do all of these words mean? What's the story here? Obviously there must be something to it, with all of these books dedicated to the topic.
Tips And Tricks For Recording Your Voice
By: Kevin Sinclair | 07/05/2008 | Music
Now at last it's time to put your voice on tape. make sure you have everything set up the right way before you start the tape rolling and begin to sing. Voice is one of the hardest things to properly record, but is often the most important part of a recording session. You'll want to know how to go about things before you begin.
|
|
Business 
