How To Create A Product To Sell Online

Would you like to be able to sell your own product online? One that is uniquely yours that you make 100% of the profit from? This may be the most important article you've read this year.

In my last article we covered why you want to consider having your own product to sell online. Today you are going to learn how to create your own product to sell online. If you can follow this simple plan to completion you will have your own unique product to sell online.

Hopefully you already have some ideas for a product. Just don't go crazy creating your product yet. First you'll want to make sure your product has a good chance of making you a nice profit.

Do keyword research to make sure there is interest online. Then look at pay per click ads to check out your competition. More competition means there is money to be made on that keyword phrase. And if click prices for the top spots are high, you may have a winner on your hands. You can view maximum click bids for Yahoo Sponsored Search by going to their site. Click on Pricing and you will find a button that allows you to view advertiser's max click bids for any keyword phrase.

The idea is to sell people a product they already want. This research can prove if they want your product and are willing to pay for it.

When you have found a potential winner product idea it's time to get some real feedback from your target market.

You can do this by directing people that click on your PPC ad to an incentivized survey page. Your offer is that they get a useful free gift for providing their honest feedback to your survey. You can also run a survey to your email list or direct mail list if they are made up of your target prospects. When they opt in to get your free gift you will be building a list of targeted readers. Readers that you can mail your offer to if it turns out to be a profitable idea.

From the feedback you have received you can now create a product (or have someone do it for you) that provides exact solutions to your prospect's questions and concerns.

Your product can be a digital PDF report or eBook, or even a useful software program. Depending on your market, you could even create a physical home study course style product that you have shipped to your customer's door. It can include audio or video CDs or be a totally web-based "elite" membership resource site.

You have the best chance of doing a successful original product release if you test everything every step of the way. You have virtually no chance if you don't give your customer what they already want.