Mary Kay Success Tips-Why Women Succeed With Mary Kay— A Review of Mary Kay’s Home-Based Opportunity

While I was doing my research for this Mary Kay success tips article I found that according to a recent publication by the Direct Selling Association (DSA), over 75% of those engaged in direct sales businesses are women.

The publication observed that no other activity has presented women better business opportunities than the various aspects of direct marketing.

We can find two reasons for this. First, if family finances weren’t important considerations, most women would prefer to be home for their children, taking them to school and picking the kids up after school.

Second, virtually all companies selling their products through direct marketing parade a line of skin care and beauty products; two areas of life that hold strong appeal to the womenfolk.

Take Mary Kay Inc. as an example. A visit to their website would leave you wondering where are the men? Of course they make no pretense about it; the company unequivocally states that their vision is to Make Life More Beautiful for More Women around the world. Are they achieving that? Let’s see.

Established over four decades ago by Mary Kay Ash, the company manufactures top-of-the-range beauty and skin care products. These are marketed by the company’s large army of distributors, known as Independent Beauty Consultants.

There were 1.7 million of these consultants in 2008. The company maintains a presence in over 30 markets worldwide. It is a truly global beauty company. Annual wholesale sales exceeded $2.25 billion in 2008.

There are two ways to earn money from the Mary Kay MLM opportunity. You can decide to sell the product part-time, thereby earning some extra money to supplement your income while enjoying generous discounts on your favorite beauty products.

Or you may decide to increase your earning potential by sharing the opportunity with others. If you choose this later option, then you’ll start by signing your Independent Beauty Consultant Agreement. You are then given a Starter Kit, product education and some form of motivation to help you build your own home-based business with Mary Kay.

Rewards come in the form of discounts on retail sales (up to 40%), luxury trips to exotic locations around the world, including Hawaii, Sydney, Vienna, Paris, and Hong Kong. There are also jewelries, as well as car awards. Statistics from the company revealed that to date, over 100,000 Independent Consultants have qualified for luxury car awards.

But the highest status within the Independent sales force is the INSD, Independent National Sales Director. About 500 women worldwide have attained this status.

But to really be successful in this business or any other MLM you have to learn how to generate a daily stream of leads contacting you about your product or business opportunity.  Daily leads are the life blood of your business.

If you have an entrepreneurial spirit, if you like working with people, if you desire a less structured working environment, if you are a lover of beauty, if you are looking for ways to supplement your income without a large financial investment, and if a chance to earn an unlimited income appeals to you, then taking a look at the Mary Kay opportunity may just be what you are looking for.

Especially for women who desire more flexibility and control over their lives.For more information on how to generate daily leads for your Mary Kay business visit my Blog and Website.