MLM Genealogy Leads Or Attraction Marketing, Which Is Better For Network Marketers?

If you have been in network marketing for any length of time, you've probably discovered that buying mlm leads or mlm genealogy leads and cold calling is very popular in this industry. So popular in fact, a large number of companies are selling mlm leads all over the internet. During the late 80's and 90's, top gurus used genealogy leads to build huge organizations. Having access to these lists was a secret gold mine among the heavy hitters. The average distributor had no idea that these top income earners were using such list to create massive downlines. One top mlm trainer name Tracy Biller, who's the creator of Ultimate Success CD's is a big advocate of buying mlm genealogy list.

The real challenge using leads is duplication. Because not all distributors wants to cold call strangers on the phone. Not to mention mlm leads are usually sold more than once, especially the mlm genealogy list. Sure there's companies online selling lead list, but you really don't know the quality of the list and the cost overtime can be really expensive. So buying leads is bad way to do business. The best way to build your mlm program is to create your own leads by using the internet.

With more and more network marketers harnessing the power of the internet, a number of online network marketers have discovered a new way of doing business and are having success in a big way. This is a fantastic model because it allows you to get into cash flow quickly and easy to duplicate. So what's this new concept? It's called Attraction Marketing.

Attraction marketing is great way to build your business because you learn how to use real online marketing tools and strategies. You'll also discover a unique way to attract other network marketers and quality Prospects to you. One strategy is to learn how to get high google search ranking. Another is to provide valuable content. The goal is to send out solutions-base information to your target audience. They will in turn be receptive to your message and be attracted to you naturally. You'll be able to create your own prospects list and offer useful products and earn upfront instant cash. Also you'll have the ability to brand your name, which will position you as a leader. Once trust has been established, you can share your primary mlm program with you list on the backend.

This new model is more powerful then the old school of network marketing ever was. This is  true direct response marketing with law of attraction principles aswell. The great thing about marketing this way is, you still make a profit whether prospects join your mlm business or not. That's the beauty of attraction marketing. It teaches you to move from just another mlm distributor to an independent online entrepreneur. And that's where you want to be.

Buying mlm genealogy leads and cold calling is definitely a hard way to build a business in today's environment. I know.. I've tried it. It's not fun either. Not only that, it puts you in a position of salesman rather than a leader. And nobody wants to be sold to. That's the big problem with leads of any kind. Trying to sell an mlm opportunity upfront to strangers over the phone is a challenging task. Especially when a relationship, trust and credibility haven't been built yet. You need to stop chasing prospect and let them come to you. That's what attraction marketing will do for you.

If you are going to use the internet to promote your mlm program, attraction marketing is the way to go. Some experts say that this concept will take the industry by storm. I think they are right. As more and more distributors go online, sooner or later they will come in contact with this method. And as I said earlier, there are a number of network marketers who are becoming well known in the internet network marketing world as a result of using this concept. So, if you're ready to take your business to the next level, attraction markteting is the way to go.