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Hotel Web Sites Counting on Traffic From Third-Party Links

The popularity of feature-rich travel web sites is continually growing as they provide current information on hotel properties and often offer a review portal where prospective quests can check-out what others are saying about the hotel, before they check-in.

With websites like TripAdvisor®, boasting 31 million visitors a month, the importance of good placement on the major hospitality industry web sites is clear.

"I believe travel blogging sites such as TripAdvisor.com can be invaluable to vacation travelers by offering genuine, non bias opinions about resorts and destinations", said Drew Frahm, Vice President of Millenium Management LLC, who manages Vista Cay Resort in Orlando Florida. "From the hotels stand-point, we believe it is a great tool for communicating a better-quality product such as ours without spending large capital and efforts on marketing. There really is no more honest or better form of advertising than word of mouth."

Millenium Management's Vista Cay Resort is #2 on TripAdvisor's list of specialty hotels in Orlando and has benefitted from the increased traffic that comes with the high listing.

The top rated travel sites like TripAdvisor allow visitors to do more than check hotel rates in their destination city, and this is a big reason for their success. From the TripAdvisor home page you can find hotels, view flights and cruises, read and write reviews, view area restaurants, and even discuss your vacation plans with others in an online forum. Your entire vacation can be planned, flights booked, hotels reserved and cars rented from a single web site.

With so much competition for vacationers in popular tourist destinations like Orlando Florida, a one-stop vacation destination resource is the best insurance that travelers are spending their money wisely and getting true value during their hard-earned vacation.

Bob gilmour
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