A professional in the HR industry for 14 years. Having worked for large corporates such as Citi Group, Unilever, AT&T, then becoming a consultant for DVD Industries finally joing a cutting edge media firm that works with HR and the employment industry to streamline the selection process of candidates from inside and outside a firm to ensure the best fit person for a job role
It is a known fact that any useful HR department or employment agency have tools to test a person’s skill set. This could be a practical skill, technical skill or behavioral skill. However, has time changes, a flexible HR department or employment selection agency, will need to move forward with more powerful technologies that help them further in their area of expertise, candidate selection! In the early 90’s online filtering was not really appreciable and the technologies employed were generally a database full of resumes from which to select people for possible interview.
Late in the 90’s LMS (Learning Management Systems) broke like wildfire and many corporate firms started to see the logic in a organized approach to employee training, recruitment and retention.
As the 90’s went by and the Internet started to reach a larger audience, many of the firms being reviewed were formed to try and offer solutions to firms from an outsourced net solution. These firms continue to improve products with technology and these firms reviewed are no different. However here is our review of their current state of play and how you could benefit from reading the review and finding which one suits your corporate or small business environment.
We reviewed several factors that are to our opinion ( Having worked both in HR and employment in large industries), very important in choosing the best tool for you.
The factors were:
• Price.
• Ease of use
• Features against uses
• Integration to your own platform
• Server based storage, result notification and record filtering
Some of these features are easily comparable while others have variations that make it more difficult to quantitatively give you a clear result. When this happens, explanations will be around the similarities or differences from a customer’s hiring and practical perspective.
Price
As price is an important factor we discuss it here. Obviously people tend to gauge this first before feature looking at what is “under the hood”.
A cost comparison was created based on what might typically happen with a job post on the internet ( where 99% of firms now actually post jobs). Please note we stated one job post. Obviously you will need to multiply that by the number of jobs you target each month to get a realistic estimate of your actual costs.
So for the one job, what was done, was the actual cost of running similar test platforms over a period of a month using the minimum of 50 tests. This would be a fair representation of just one job placement that a HR or employment firm with approximately 50 possible applicants. Again this may be very conservative to the number of people who reply to your job posts but let us use it for reference sake.
Testing Firm Cost
Kenexa Proveit $1250 for 50 tests
Supercandidate $29.99 for unlimited tests
Brainbench $2500 for 50 tests
Articulate $499
Comparing these price factors, we see that Kenexa’s Proveit is the most expensive while Supercandidate is the least expensive by over 97%. This could make a major difference to who can afford the services. Overall Supercandidate is significantly less then any of the others reviewed. We will go into further detail about features shortly to see if that has relevance to pricing.
Ease of Use
When looking at ease of use, we took into consideration:
The GUI (Graphic User Interface)
Learning curve time.
In looking at the GUI we found that only Supercandidate had a built in video tutorial which allowed for step by step learning. The other three did not have this so the learning curve increased. With Proveit and Brainbench, we found that the dashboard was often confusing with many features leading to places that left us confused. This definitely could do with a training session which is offered by the firm at an additional cost.
Articulate was the hardest of all to understand as you needed to have experienced Adobe Flash style products before to easily work with the interface. Our opinion is, that someone without that knowledge would have to spend about 2 days to learn this product.
Features against Uses
This is a very important factor as it determines exactly how the products will benefit you in the real world. Having worked with HR and recruitment, we understand that there are many products out there with so many features to impress. However like many software products, you only really use certain features which work productively for you.
Proveit, Brainbench and Supercandidate offer the most number of useful features, such as premade test banks of “Relevant tests”, easy reporting features essential to fast decision making. Provit and Brainbench offered some more tests but we found that many were not relevant to the majority of users. Supercandidate offered direct access to create own questions which technically meant that you could add, remove and integrate your own questions in. This is ideal for customizing any job spec. This made this product more relevant for practical use as by integrating your own questions, you could keep up to date with any skill you choose – making its test making limitless.
Articulate and Supercandidate offer the most media integration, allowing for video, sound and various media files such as image files, pdf documents(Supercandidate). These you can add directly to the questions. As the age of video integration is here with large bandwidth being the norm ( as seen by the likes of popular sites e.g. YouTube), it offers greater accuracy in job areas that require in-depth skills knowledge, these two products really shine above the others here. Of the two, we think that Supercandidate approach of browse click integration, rather then add to interface using a menu and several steps offered by Articulate, makes it the preferred choice for the majority of users, who look for ease of use and fast integration.
Provit, and Articulate offer the most question types, e.g. multiple choice, true false, checkbox. Now this initially seems an obvious reason for choice. However consider this, 85% of firms and institutions use the standard multiple choice format above all else, so it is likely that you can easily get by asking questions in that format and be well respected in your questioning techniques. If you compare price, the amount you pay is significant for these other question types even though the majority of tests will not need them. Besides tools like Supercandidate offer other options to create those question types using its strong media integration features.
For example, if you use the integrated media types such as a word doc, or jpeg, you can literally add whatever question feature you want. For example you ask a question that requires several answers (typical of a checkbox answer), you could open up your MS word doc and type in the different variations – upload that to the question to offer a question that asks them to choose which set of options is best – similarly you could have created a image file to do this.
Integration to your own customer facing platform
Kenexa’s Proveit, Articulate and Brainbench do not allow you to host the tests directly from your site. For example you will still have to send your clients to their site for the test e.g. provit2.com/acme (say if your name was acme). Not very professional for branding purposes.
Supercandidate does offer the testing platform to be integrated to the client’s own site with a small charge associated. So if you are Acme company , it integrates straight to your site e.g. acme.com/testarea
This consideration is needed for those who want to keep applicants on their own site rather then going to another company’s website. It also portrays the firm as a “bigger” firm due to the cost associated with such technologies which only the largest of firms can afford.
Server based storage, result notification and record filtering of results
All the products reviewed offered some sort of storage based setup. However not all storage are the same. While Supercandidate, Proveit and Brainbench offer tests based on their limits:
Supercandidate – unlimited assessments including premade assessments Provit – 900 assessments Brainbench 600 assessments
Articulate allows up to a maximum of 100 assessments.
With respect to result notification all firms offer instant notification of results to the administrator. On this review only Supercandidate, automated a serialized certificate to the test taker if they passed.
The record filtering is key to many who want to administer tests as it is the reason for the tests – to see how someone performed in tangible ways.
All products offer filters. Proveit and Benchmark offer many unnecessary filters, where single tasks are broken down into several report formats. Supercandidate offers by group, by individual test results, with simple point and click methods.
All products offer CSV export features of the data on the online reporting point. Supercandidate and Proveit allow full data transfer to even email accounts.
A key reporting feature we believe is important for the HR person is based around reducing time. All of the products help HR and employment agencies reduce time by using tests to eliminate unqualified candidates. However, only Supercandidate takes into consideration that a live person does not always sit at their desk and has other things to do. For this they offer “Cell Phone” notification, which actually rings your cell when the best candidate is matched. You just head back to your desk and then call them up.
This is a very practical approach to free you from your desk and get on with other client calls, visits etc
Conclusion
Well our review looked at what we believe is key areas based on our 15 years working with HR, recruitment and the I.T industry related to the area of candidate selection. These 4 tools can definitely give you a step up in making sure you reduce time spent from tracking a candidate to placing one to a firm job.
Proveit and Brainbench seem to offer too little for those who want value for their money while utilizing a filter that will meet much of their needs. They have some fancy assessments but neither allows you to create your own tests or add to theirs. Any customization costs you even more if actually allowed.
Important features such as video and sound will play a more dominant role in tomorrow’s candididate selection as bandwidth increases and some features that were impossible outside face to face interviews, are now available to us via these elements. Both Supercandidate and Articulate allow these features.
Supercandidate’s cost of at least 90% less then all others, understanding of the need for quick learning, forward thinking features such as video in questions or cell phone notification on the go make this a really worthwhile product.
There is very little compromise with Supercandidate for those who want a effective filter to reach 95% of applicant testing. For this reason, we recommend the newer, more robust technology offered by Supercandidate Inc for the majority of users thinking of adding prescreening, or selection technology to their recruitment process. Also if you currently are using other forms, its time for an upgrade, especially when you are likely to heavily reduce your downtime and current spend.
References:
hrmag
Newsweek
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Would definitely agree with the comments here if you are looking for a cost effective and up to date skills testing software for your HR department or recruitment agency.
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