Himfr.com reports Target 500,000 Dongfeng Nissan To enter the first camp

In the October 14th, Dongfeng Nissan has already completed a year ahead of schedule drawn up sales of 388,000 full-year mandate, according to the actual situation, Dongfeng Nissan decided to raise full-year sales target to 50 million. This is following the North-South Volkswagen, Shanghai GM, Beijing Hyundai, the fifth this year sales target set at more than 500,000 cars manufacturers, if this goal can be achieved, it means that Beijing Hyundai and Dongfeng Nissan both among the China's car manufacturers first camp.
 

In order that there would be a good starting point, the various car companies have by the end of sprint, in this year's sales target will be raised to 500,000, the Dongfeng Nissan has already assumed the impact of China's car prices first camp position.

October 28, announced in Guangzhou Dongfeng Nissan X-Trail 2010 model year, and Xiao-off formal listing. This is, after following the new Sylphy, Nissan once again this year launched the "Year Model."

Year's tasks ahead of schedule

That day, Dongfeng Nissan vice general manager Ren Yong also announced that October 14th, Dongfeng Nissan has already completed a year ahead of schedule drawn up sales of 388,000 full-year mandate, according to the actual situation, Dongfeng Nissan decided to full-year sales targets increased to 50 million.

This is following the North-South Volkswagen, Shanghai GM, Beijing Hyundai, the fifth this year sales target set at more than 500,000 cars manufacturers, if this goal can be achieved, it means that Beijing Hyundai and Dongfeng Nissan both among the China's car manufacturers first camp.

According to data released by China Association of Automobile Manufacturers, the first three quarters, Shanghai Volkswagen, FAW Volkswagen, Shanghai GM, Beijing Hyundai, Dongfeng Nissan sold 499.2 thousand, respectively, 485.4 thousand, 441.6 thousand, 377.1 thousand, 329.3 thousand automobiles; which the North-South Volkswagen and Shanghai GM sold more than 500,000 throughout the year has been no suspense, after Beijing Hyundai has announced this year is expected to achieve sales of 550,000. Last year, sales of North-South Volkswagen are barely 50 million.

The past two years, Beijing Hyundai and Dongfeng Nissan has long been a growth in the fastest growing passenger car manufacturer, but because of the establishment of shorter, in the sales volume has been with the North-South Volkswagen and Shanghai General Motors Company established a far cry from three.

The frequent appearance of the new car this year, the top five in the North-South Volkswagen, Shanghai GM, Beijing Hyundai Jieyou heavyweight launch a new model, only the Nissan is not a new vehicle market, so many people doubt whether Nissan can be sustained in last year's miracle. In 2008, Dongfeng Nissan is the only goal of the completion of passenger car sales business.

However, neither car nor sell-off 20000 on the star model of endeavor circumstances, Dongfeng Nissan is still two and a half months ahead of schedule to complete the sales of the beginning of the development objectives of the industry was somewhat surprised. "In fact, at the beginning of the year we also feel the pressure of this goal." Dongfeng Nissan, said insiders.

More importantly, due to financial crisis, parts supply is very much affected during the first half of the Dongfeng Nissan has been unable to meet the market supply, while accepting the Die Zeit interview with Ren had said up to when the backlog of close to Dongfeng Nissan 40000 orders.

About the scale of the formation of one million

According to Dongfeng Nissan plans, by 2012, Dongfeng Nissan will introduce seven new models. This means that, in the new car market this year did not get through after the next three years, Nissan will have an annual average of two new car market, after the news that Nissan's Quest for MPV cars, small cars March and luxury cars Gongjue Wang (Fuga) are expected in 2010 in Dongfeng Nissan to achieve domestically.

July 29 this year, Dongfeng Nissan also announced it will invest 5 billion yuan in the expansion of Dongfeng Nissan Huadu, Guangzhou new plant. The new plant covers an area of 1.4 million square meters is scheduled to put into operation in 2012, design production capacity to 24 million units, together with the current year 36 million units Huadu production capacity of Dongfeng Nissan Huadu district in the capacity increased to 600,000 in one fell swoop , South China's largest car manufacturing base. After the completion of the new plant, combined with the current factory in Xiangfan, Hubei 100,000 capacity, Dongfeng Nissan will form the annual production capacity of 700,000.

Relevant to industry sources, such as the scale of production capacity of Dongfeng Nissan has made to reach a production capacity of 1 million annually. According to the State Development and Reform Commission's plan, by 2011, China 2-3 at home to form the size of more than two million sales of the large automobile enterprise groups. As Dongfeng's core business, annual sales of Dongfeng Nissan to reach 50 million units for the wind to achieve this goal the company has laid a good foundation.