Gary Howes is Online Editor of Director of Finance Online.
Director of Finance Online>
The UK e-commerce industry receives more than half of their business from consumers outside of the UK - only 45% of customers in UK shops are from the UK. Nearly one third of international customers stem from countries outside Europe, like the USA or Asia.
The findings make up The Pago Report 2008 which has just been published by Pago eTransaction Services, an international Acquirer and Payment Service Provider.
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An Overview of e-commerce Trends:
No real Christmas season in UK online business.
e-commerce slowdown by British consumers at weekends.
UK consumers buy online during office hours.
Credit card dominates European e-commerce.
New payment methods are becoming increasingly important for European e-commerce.
This, the seventh edition of this respected report, entitled "Trends in E-commerce Purchasing and Payment Behaviour based on real Transactions", analyses developments in European online consumer and payment behaviour, non-payment risks and trends in important e-commerce industry sectors. Essays by prominent experts from the major credit card organisations, the Deutsche Bank, giropay and the University of Karlsruhe round off the Pago Report 2008.
The Pago Report 2008 is based on a selection of about 30 million purchase transactions processed through the Pago platform between October 2006 and September 2007. The report is based on real life purchase transaction and not on analysis of polls and surveys.
Soon on SME Web:
How to keep the big boys away from your Christmas lunch
Five years ago, the internet was a niche channel, the preserve of small
specialist businesses and online startups. Now all the high street
bullies have muscled in, and this Christmas they will be aiming to eat
as much online business as they can get their hands on.
This article shows how you can keep the retail giants at bay, and hold
onto, and even grow your customer base. It deals with issues like
securing your niche, providing reassurance, exploiting the advantages of
being smaller, and offering personalised service.
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