When the media heard that Oprah had landed real estate on Twitter everyone turned their heads. Why would a person who can easily command the attention of people all over the world need to connect to Twitter. Its simple Twitter provides an easy way to immediately get the pulse of your audience. It is clear that anyone that does not keep up with innovation on the internet will be left behind. Oprah has a tremendous amount to gain from becoming active on Twitter. Oprah will be able to do a different type of outreach to her fans. Maybe the tweets will be received on the program in real time. It's a whole new world.
Here are five reasons that Oprah is on Twitter and you should be too.
1. Twitter provides immediate market research
2. Millions of potential new relationships
3. Immediate feedback on the popularity of a topic
4. Oprah immediately gets an opportunity to share her thoughts
5. Twitter is a resource that can represent innovative partnership opportunity
Oprah's seems excited to find out that Twitter is a quick global vehicle to communicate her values. It's no surprise that Oprah would attract such attention to Twitter. She has been an American icon for the last 20 years. She has an active audience in the millions. Oprah started a magazine and it can be read all over the world. Oprah is an instant success for company recognition. Twitter is one more way that she has simply found a way to instantly create her own banding. You can count on Oprah to reinvent the nature of good Twitter content.
Oprah has demonstrated that she know how to put on a show that grabs the audience's attention. She has already established a way to get valuable audience participation on her website. Each week she asks individual website visitors who would come to her website to suggest programs. People have visited her website by the millions and she also sends out daily announcements to her members. Oprah is always ready to be on the cutting edge of the next communication revolution and she has landed on Twitter.
Oprah makes all of us take a deep breath to see what she will do next. For the moment she has found a social network which offers unique experiences. Her method of communication is key to the new We Generation who lives on the internet. The next generation wants information and feed back immediately. They already know that they can get information easily on their cell phones and on the internet. They use text messaging and cell cameras to create their own stories immediately. That is why an announcement that Oprah can spread like wild fire to millions of people real time.
Get ready Oprah is on her way to a twit near you. You can expect thousands of Twits about Oprah from her own Twitter page and her fans. Her fan page will be a great source of many discussions. There is a greater opportunity for a guest on her show to reach an even larger audience. What if the guest has a Twitter page? They can actually share what it was like to be on the Oprah show. Only look for the popularity of Twitter to grow and Oprah to be a new catalyst.
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