Can You Handle Free Traffic To Your Website?

If you've been doing Internet marketing for a while, you know that traffic is king. No matter how attractive your website is, nobody will visit it, unless you direct them there. You must have a continuous stream of well qualified visitors to your site, to think about making any significant profit. Otherwise, your splendid site will make huge impression on you alone, with not a single penny to show for all the fuss and huge effort (and money) you put into your online venture.

You probably have heard of many different ways of driving the traffic of keen visitors, who not only are interested in your offer, but also have their wallets opened, and ready to buy. That's what's called a "qualified traffic." It makes a little sense to bring countless numbers of visitors to your website, who are neither interested nor committed to any action. After all, your website is there to make you money, not to show impressive traffic stats. That's why, you should always concentrate your efforts on building qualified traffic, spending as little money on it as possible. Better still, let's decide, you only want the traffic that is totally free. Why? Because of the dramatic rise in cost of the PPC marketing, only the biggest players in the traffic generation field can afford to buy clicks from Google, Yahoo, or MSN. As for the other SEs, don't even bother - their traffic won't convert, and you'll end up with "interested" visitors, not "buyers."

Free traffic sources vary in their effectiveness to bring not dozens, but thousands of visitors to your online property. There's one more important consideration: how much effort will you need to expand to build a free traffic generator. Articles marketing can be very effective in creating long-term SEO benefits, by providing high quality back links from articles directories, ultimately resulting in high ranking in SERPs. In the non-marketing niches, traffic generated by the resource box tends to be limited. After all, who interested in the subject of buying a lawn tractor online, will go to articles directories to do the search? So yes, for long-term benefits, submitting to articles directories can be very rewarding, especially for those who like writing, and have the time for it...

But surely, there must be better ways to generate free traffic, and lots of it. Enter Web 2.0 where plenty of action takes place every second, with exchange of tips, advice and free ideas. Some of them are Squidoo, Twitter, hub pages, MySpace and Facebook. Some of them are yet to be understood fully, as to their ability to convert visitors into customers. The former three can bring huge numbers of visitors to your site, with the minimal effort required in writing a few short sentences. Twitter deserves top marks for its ease of use and great potential. The leading edge of Internet marketing. Be sure to do it right now.