Remember Me
forgot your password?

Importance of Building an Opt In Mailing List

The money, they say, is in the list. And that's because it should deliver a laser-targeted group of people who are interested in your niche, and your products.

Here are a few tips on how to build your list and how to make it profitable:

* Fair Trade:

The act of somebody giving you their email address, and their permission for you to email them, is a valuable commodity to the affiliate marketer. Since nothing valuable ever comes free, you must give something back in return for that commodity.

The best way to do this is to offer a basic ebook, training video, etc., in return for the email address. This has benefits for both sides. First, your potential customer gets access to information that they desire, and second, you get their email address.

* Build Desire:

Once you give that person access to your basic information product, you are ideally suited to build desire for further product offerings. Because your basic free offer is something the potential customer wants, they will pay extra attention.

As you craft this information, you need to make sure that it contains valuable information, and subtly enforces the idea that having more information about that topic is highly desirable to the reader. The information product should be a fully self-contained commodity.

Think of it like a movie trailer. A movie trailer tells you a small, self-contained story. Viewing it on its own is a full experience.

If the trailer is done right, it should entice the viewer to see the full movie.

* The Follow-Up:

The free information product you offer is important, but the follow-up is doubly so. Send out some initial messages via your autoresponder in the first week. Then adjust the schedule to just one message every 4-5 days.

The total length of this auto-responder campaign will vary depending upon how much work you want to put into it and the amount of related products and information you have ready for the campaign. It's ideal to have a few related products that are of interest to your potential customers.

And just as the freebie information product swapped value for value, so should your follow up messages. Yes, pitch new products, but first and foremost you must provide solid information that will keep interest.

James Schramko

Grab every advantage you can with your affiliate marketing program - catch the sneak peak at John Reese's new Opportunity.com

Rate this Article: 0 / 5 stars - 0 vote(s)
Print Email Re-Publish

Add new Comment



Captcha

  • Latest Internet Articles
  • More from James Schramko

Why Book Authors Need Their Own Websites

By: Phyllis Zimbler Miller | 15/11/2009
Many book authors decide that they do not need their own book author websites. These authors feel that they can get enough exposure by listing their book on the various online book sites. Yet, if you are truly interested in giving your book the best online marketing opportunities, you need to have your own book author website.

Website Design - Do You Know the Key to Attracting and Keeping Those Visitors? Simplify Navigation

By: Daljeet Sidhu | 15/11/2009
Clear and easy navigation is a central part of effective website design. Effective navigation can enhance user experience, build trust and loyalty and add to your client base. Conversely, difficulty in accessing information and outdated links can greatly degrade the reputation of your business and make you lose your customers. Before...

Shared Web Hosting - An Intro

By: Dhruv Patel | 15/11/2009
When you are done with designing a flashy and catchy website the next task that you have to carry out is to host the website on the Internet. You would be in a dilemma as to which web hosting company you would opt and what package you are going to...

The Various Types of Web Hosting

By: Dhruv Patel | 15/11/2009
The ranges of web hosting companies available in the market are extremely broad and extensive. Choice of web hosting depends on the nature, type and purpose of the website that is required. A definition of whether it is a hobby, blog or e-commerce will provide the route to choices from...

One Easy Trick to Getting Your Ads Live on Craigslist

By: Creztor Tessel | 15/11/2009
With or without PVA for Craigslist, you may already know that it can almost seem to be a constant battle to get your ad live and displaying on the website. Many believe that using PVA or phone verified accounts can solve this problem, but more often than not it is...

Can Your Online Business Prosper Without Google?

By: Ken Charles | 15/11/2009
Making money online with Google Adwords is quick, simple and instantaneous. Or is it a black pit that will swallow your money? Learn the Pros and the Pitfalls.

Affiliate Programs Provide A Great Way To Make Money

By: Jamison Alexander | 15/11/2009
Affiliate programs have emerged as one of the main revenue streams on the internet and they are an excellent way for the new internet entrepreneur to start an online business. Affiliate programs are helping thousands of people earn a fabulous living online, and most of these programs are absolutely free to join.

How To Use Twitter For Beginners

By: Martin Sejas | 15/11/2009
There are many people out there who have heard about Twitter and want to know what all the fuss is about. This article provides a quick start guide for those beginners wanting to start on Twitter today.

Get Bonuses With Your Website Building Course

By: James Schramko | 11/11/2009 | Internet
Before your buy a complete guide to website building from a reputable supplier, make sure you are getting worthwhile bonuses to sweeten the deal!

Website Building Course - Don't Rush In

By: James Schramko | 11/11/2009 | Internet
Learning to be realistic about learning to build a website can be difficult - especially when the marketers of courses are offering a variety of bonuses to entice you to buy.

Components Of a Complete Guide to Website Building

By: James Schramko | 10/11/2009 | Internet
If you are looking for a course that will teach you how to build a website, particularly for an online business, then there are special features it should include.

Learn To Build Your Own Website - Right Training

By: James Schramko | 08/11/2009 | Internet
Being able to connect with people from around the world has opened unlimited doors of opportunity for everyone to do business online. If you are just starting out, the most important decision will be building the website.

Templates For Website Building Novices

By: James Schramko | 01/10/2009 | Internet
Using software that offers beautifully and professionally designed templates can take the pain out of website creation for novices or experienced internet marketers who want to get a quick site up and running.

Software Can Help Automate Content Publishing

By: James Schramko | 19/09/2009 | Internet
Creating articles and content when you are 'in the zone' with a topic is easy, so why not create a whole load of content, and automate its drip-fed release? Its easy to do with the right software.

Choose The Right Shopping Cart For Your Website

By: James Schramko | 08/09/2009 | Internet
The standard shopping cart that internet marketers have used for years, just doesn't cut it any more. The options for increasing sales at checkout should not be ignored.

Fire Sale Pricing and Automated Shopping Carts

By: James Schramko | 15/08/2009 | Internet
Knowing how the top internet marketers leverage technology to increase profits is like discovering gold. Automation is one of the nuggets.

Submit Your Articles Free: Signup
Article Categories




Use of this web site constitutes acceptance of the Terms Of Use and Privacy Policy | User published content is licensed under a Creative Commons License.
Copyright © 2005-2008 Free Articles by ArticlesBase.com, All rights reserved. (0.34, 6, w2)