Andrew Plimmer is CEO of Suncoast Internet, Sunshine Coast web design, internet marketing and search engine optimisation specialists. For a free SEO analysis of your website go to => http://www.suncoastinternet.com.au/internet-marketing.htm
How long ago was it that you last reviewed your website's performance? Hopefully you do it reasonably regularly to make sure that it is secure and safe to use. Otherwise you may well find that your visitors opt out and go to your competitor's websites for safer and more secure transactions.
If you've got a business website, or you have a well visited blog, it is vitally important that your security is a tight as it can be. It is not difficult to achieve. Here in this article, we are going to give you some valuable hints and tips on how to go beef up your site security so you can rest assured that your visitors and contributors can visit and interact in perfect safety.
The one thing that you cannot afford is complacency. You must stay ahead of the game. It's no good someone else telling you that your site's security has been breached; it's too late by then, the damage will have been done. But you will often find that the suppliers of content systems you may be using (like Joomla for example) operate a policy of notifying any customers who are running copies of their programs that require updating.
The danger, if you continue to run out of date programs that you haven't updated with the latest upgrade, is that they become a real security risk. Companies carry out updates in order to keep one step ahead of the hackers. There's a private war going on out there all the time between software designers and hackers. The hackers make it their business to set about breaking into new systems just as soon as they come onto the market. It takes them time of course so the new versions are safe until the next upgrades come out, but that therefore implies that the old versions are vulnerable. So if you value your clients and you have their best interests, and their security at heart, you must ensure you upgrade to the latest fault, and hacker-proof versions just as soon as they come out. Remember; you only get one shot at this. Your customers will leave you in droves if the word gets around that your site or blog is insecure.
But it's not just the content systems you need to worry about. You also need to be mindful of your admin systems too. Whether this is your responsibility, or that of your hosting company, it makes no difference. It's up to you to be aware, and to make your hosting company aware should you believe any actions need to take place. Your password for example is absolutely key. You will be amazed just how quickly a hacker will be able to guess exactly what it is if you use triggers based around your personal life. No, the safest way of creating a hacker proof password by far, is by making use of one of the random password generators that can be found online. If you keep visitors personal details within your website, a hacker-proof admin password is essential.
Your website is probably an important income stream. You cannot afford to take any chances and making sure of your client's security is the best way of keeping your integrity, and retaining the loyalty of your users too. By staying ahead in the upgrade and security game, both you and your visitors can enjoy peace of mind.
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