2007 Andrea Susan Glass and WritersWay.com. Andrea Susan Glass, owner of WritersWay, is a ghostwriter and copyeditor who provides effective marketing materials for greater client attraction and retention and valuable information products for building expertise and passive income, including eBooks, reports, articles, ezines, and website content. Visit www.WritersWay.com for all your writing, editing and marketing needs and to order your FREE report, “Top Ten Tips on How to Write and Sell Your eBook for Maximum Profit with Minimum Effort.”
Blogging is a must-have for any business. However, what do you do when you don’t get the traffic you want? Read on to discover some simple but effective ways to spice up your blog and increase your traffic flow.
1. What are you writing about? If your content is uneventful, chances are, people won’t be returning to read your posts again. You have to spice up your content. Write about what you want, take a stand, and even be controversial. When you have opinions or rouse some feathers, people will keep coming back to your site just to see what you will say next.
2. Find your target audience. Narrow your field of prospective clients so you can effectively respond to their needs. If you know that you want to reach a certain age group with a certain need, you can limit all your thoughts to those individuals and give great detailed advice. Anything too vague and readers will look elsewhere to get their needs met.
3. Check your number of posts. If you are writing about one every month, you may want to spend more time on them. Some experts say an ideal number of posts per week is three to five. This keeps you fresh, and readers will refer back to you to see what you are up to next in your blog.
4. Add promotions. Feature your product of the day or week. Here is a fresh place to advertise your affiliates or your own products. Put them up on your blog and your trusted readers can come back to you to see the best product for their needs. This adds something extra to your blog and breaks up having to read only text.
5. Visit other blogs. Just by visiting other blogs and leaving comments, you are increasing your audience. Browsers will read your comment, especially if it is controversial or exciting, and are able to link back to your blog. You will be surprised how many people will return the favor.
Start blogging to increase your business. Take these tips and apply them to your blog. The more traffic you have, the more potential clients you are attracting.
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