Darrell Howell is an Internet Marketer and Blogger. Check out his Blog at http://www.blueridgemoney.info Sign up for a free Internet Marketing Newsletter here.
Lots of online businesses make their money from building opt-in email lists of qualified prospects and not from their website. Indeed, in many cases the sole purpose of the company website is simply to encourage visitors to give their email addresses in exchange for specific information, usually in the form of an email newsletter.
When visitors to your website opt in to your list they are giving you permission to email them on a regular basis. This permission-based marketing strategy offers the marketer an excellent opportunity to build customer loyalty. The People on your list have already told you that they want to hear from you, and if you supply them with information that is well written, relevant, and of benefit to them, they will be much more responsive to your sales pitch.
So what are some of the fastest ways to build your opt in list?
First of all you will need to have something of value to offer prospective subscribers to your list, such as an email newsletter or an e-course that they can subscribe to. Once you have your product set up you can promote it in order to build your list.
Here are seven of the best ways to do that:
1. Advertise your email newsletter, tip-sheet or e-course in other people's email newsletters and e-zines. Your ad will reach thousands of prospects, but you will have to pay to advertise.
2. Promote your newsletter on E-zine announcement directories such as Ezine-Dir.com, IdeaMarketers.com, New-List.com, SparkList.com, Subs.Zinester.com and many others.
3. Publishing articles on article directories is a great way to generate targeted traffic to your opt-in page via a link that you can place at the foot of the article along with some information about yourself and your newsletter. Your article may be picked up by Internet marketers who visit the directory in search of fresh copy for their own websites or newsletters.
4. Approach bloggers who blog about your niche market and offer to be a "guest blogger" - each time you post a guest article you can add a short blurb about yourself and a link back to your opt-in page.
5. Join a number of traffic exchanges and make an attractive squeeze page to promote your newsletter on the exchanges.
6. Write an e-book. Advertise it on your opt-in page as a free bonus for new subscribers. Write reviews of the e-book and publish them on blogs and other people's newsletters, with a link back to your opt in page so that people can get a copy of the book - when they join your list!
7. Publish a free sample issue of your newsletter on your website. Doing this shows people that you are confident in the quality of your product. It is a great way to encourage people to sign up will stop.
These are just a few suggestions for promoting your email newsletter. There are many others that you can try as well, such as PPC campaigns, banner ads, classified ads and so on.
Whichever methods you use to promote your e-newsletter, you will not get anywhere if the email newsletter itself is not well written and packed with useful and relevant information.
- Related Videos
- Related Articles
- Ask / Related Q&A
Internet Marketing Ideas And Strategies For Your Online Business
By: Cynthia Minnaar | 28/11/2009For any online business to succeed today they must have a strategy for promoting themselves. In this article will give you a few ideas you can follow that are proven strategies for Internet marketing success.
How To Make Money 24 Hours a Day Online
By: Jenny Rogers | 28/11/2009Absolutely right, you can make money in 24 hours a day. You assignment abounding time and you still accept some free time in the evenings and weekends, you appetite to accept some extra money. There is no fastest way to accomplish money from the Internet. If you apprehend some books that appellation like "How to accomplish $10,000 in 24 hours" or commodity similar, again you should not try it.
For Optimum Internet Marketing Keep Your Internet Presence Updated
By: Phyllis Zimbler Miller | 27/11/2009Your overall internet presence is very important for driving traffic to your website in order to achieve your internet marketing objectives. Yet, as you increase your presence on social media platforms, article directories, HubPages, Squidoo, YouTube, etc. you may be sending out mixed signals if your profile on all these different locations isn't consistent with your website positioning -- your brand.
Get Across Your Marketing Message with These Internet Marketing Tools
By: Phyllis Zimbler Miller | 27/11/2009The Internet offers an array of tools that can help you get across your marketing message and create a relationship between you and your potential clientele.
The New Google Comparison Ads
By: Ryan Frank | 27/11/2009Google recently launched its new ads service, the Google Comparison Ads tool. It is in its development stages still, and only available to businesses in the mortgage and finance sectors, but if successful, there’s a good chance that the tool will expand to cover other industries. So what does the tool do, exactly?
Rain Nutrition- Legit or Scam
By: Curtis Royse | 27/11/2009Is Rain Nutrition a scam or a legitimate opportunity? Read this article to discover the truth about this new MLM company.
Quick and Simple Overview on Webhosting Services
By: Ani K | 27/11/2009In the present internet world, if we think of something we can get it with in no time. It is possible because of the ease of access to the internet where one can search for anything and can get the best result. A company or an organization tries every possible...
Backlinks Are Powerful For A Top Ranking At Google
By: jamiehanson | 27/11/2009If you want to grab a top ranking at Google for a keyword that you target, you need backlinks for your website.
Don'T Quit Your Day Job For Your Internet Business, Not Yet!
By: Darrell Howell | 24/02/2009 | InternetFor many people, especially people who rely on their day job for their main or only source of income, starting small, part-time and slowly may be the best way.
Reciprocal Linking And Link Baiting For Internet Marketing Newbies
By: Darrell Howell | 19/02/2009 | InternetThis article looks at reciprocal links and link baiting and explains how they can be used to increase back links to your site.
How Do I Choose a Domain Name for My Internet Business
By: Darrell Howell | 10/02/2009 | InternetThis article explains what domain names are and discusses two ways of choosing a domain name for your website.
Use Video Marketing to Enhance Your Online Image
By: Darrell Howell | 22/01/2009 | InternetThis article looks at four steps you can take to enhance your online image by making and marketing basic video clips.
Seven Ways to Promote Your Email Newsletter
By: Darrell Howell | 14/01/2009 | InternetBuilding a permission-based opt-in list offers an excellent opportunity to build customer loyalty via an email newsletter. So what are some of the fastest ways to build your opt in list?
How to Get More for Your Money on Traffic Exchanges
By: Darrell Howell | 08/01/2009 | InternetTraffic exchanges offer an excellent way to generate traffic and publicise your business on a small budget. In this article I will look at how you can get even better value for your money by generating thousands of extra TE credits for no extra cost.
How to Break Even as a First Step to Building a Profitable Internet Business
By: Darrell Howell | 07/01/2009 | InternetYour first aim for your Internet business should be simply to break even if your business is to survive for the long haul. Once you can consistently break even you will be in a very good position to build a profitable Internet business without risking your bank balance.
Make Your New Years Resolution Stick in 2009
By: Darrell Howell | 05/01/2009 | Self ImprovementWhy do so few people keep their New Year's resolutions and what can you do to make sure that you are one of the few who keeps your? Here are eight tips to keep you on track.