Liane Bate owns a Plug-in Profit Site web business, and is author of 100+ articles related to online business and internet marketing. Make a decent One-Time Offer for your Online Marketing Business
An online marketing business can be very complex when you think of all the ways you can market a business online. You may decide to choose one or two main methods of internet marketing, or you may choose several techniques.
If you're a seasoned internet marketer with an online marketing business, or even a newbie embarking on a new online business venture, you will have probably already encountered the One-Time Offer (OTO) as one of these methods of marketing.
A one-time offer is a sales page that might pop up in several different places that allows you to make a purchase - now or never. You only see the page once, so you have to read it carefully and decide whether or not you want to make the purchase, or skip the offer forever.
It's a very clever online marketing business sales tactic that works for some, but doesn't work so well for others. Successful and well-known internet marketers like Mike Filsaime use the OTO as a method that helps them generate millions of dollars each year.
I have also used the OTO as a method that would supposedly help me generate more extra cash. For example, I tried OTO GoldMine, a system designed for the newbie to make extra cash by offering software and other products related to internet marketing for usually a very low price.
At first I jumped at this free opportunity. Who wouldn't when you hear all about how well one-time offers capture those internet surfers who are rushed to make a decision now, or lose the opportunity forever?
I added it to my online marketing business website so that each time someone left my site, it was set to show the OTO Goldmine offer page, which offered products related to my site, as an exit screen, much like you would capture subscribers with an exit pop-up.
After at least a few months, I realized that the OTO
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