10 Extremely Effective Ways to Multiply Your Online Sales

If you're marketing on the Internet, you know how great it feels when you make a sale to a new customer. Whether you're selling your own product or an affiliate product or service, you can't help but get excited when someone buys from you.

But you probably know that it costs a lot more, in both time and money, to make a sale to a new customer than it does to make a sale to an existing customer. And you probably also know that referrals will increase your customer base and sales.

Here are 10 extremely effective ways to multiply your online sales and greatly increase your revenue.

• When you make your first sale, make sure you follow up with the customer. One easy way is to send a thank you email and include soft-sell advertisement for other products you sell. Then, send follow-up emails with useful information every few months.


• Add an upsell offer to your offer. When your customers are at your order page, tell them about a few related products you have for sale, and enable them to add the products to their order.


• Tell your customers they will receive a full rebate of their purchase price if they refer four customers to your web site. This can turn one sale into three sales.
  
• When you sell a product, give your customers the option of joining your affiliate program so they can make commissions selling your product. This will enable you to make additional sales from their sales.


• Sell the reprint/reproduction rights to your products. Include an ad on or with the product for other products you sell. You could make sales for the reproduction rights and sales on the back end products.


• Cross-promote your products with other businesses' products in a package deal. Include an ad or flyer for other products you sell and have other businesses sell for you.


• When you ship out or deliver your product via the web, include a coupon for other related products you sell in the package. This will attract them to buy more products from you.


• Send your customers a catalog of add-on products for the original product they purchased. This could be upgrades, special services, attachments, etc. If they enjoy your product they will buy the extra add-ons.
  
• Sell gift certificates for your products. You'll make sales from the purchase of the gift certificate when the recipient cashes it in. They could also buy other items from your web site.


• If you're selling a physical product, send your customers free products with their product package. The freebies should have your ad printed on them. It could be bumper stickers, ball caps, t-shirts, etc. This will allow other people to see your ad and order from you.

The main thing to remember when you've made a sale online is that your customer is very valuable to your business. Cultivate and cherish that customer and you will make many addition sales.