Juhani Tontti, B.Sc., Marketing. On Page Factors Determine The Success Of Your Home Business Online Or Online Business, When You Try To Maximise Your AdSense Income. Visit: Online Business Opportunity
If the main monetization of your online business opportunity is AdSense, it is important to follow the proven tips. These tips work for all online businesses, because the behaviour of the people in different niches a very alike.
1. The Required Page Layout.
The target of your AdSense income should be based on the click through rate of between 25 and 30. When you have reached this, then the on page elements are working and you can concentrate on increasing the traffic.
The key tool is your software tool. Your online business opportunity website template must be simple. I repeat, simple. Keep always in your mind, that the target is to make a good AdSense income, so the ad blocks must be the main and strongest elements of your page.
Use page layout, which has one column, which is as wide as the window of your browser. Most web surfers start to examine your online business opportunity page from upper left side and go then downwards and to the right.
This fact places your AdSense into the upper left corner, just under the headline, of your page. Another must place is at the bottom of the page, just below the last text. It is a natural place to give a reader some nice extra information in the form of an add.
2. Blend Your Ads And Page Contests.
When you do the blending, remember that ads are ads and the content is the content. You can never give a picture, that the ads are something else, than what they are, ads. But you can blend the ads in a natural way, because for the reader they offer useful information.
If your online business opportunity has a white background, also your ads must have a white one and if your text is in black, the description and domain of the ads should use black color.
And if your text font and the ad text fonts are the same, even better. The same color and font usage makes the ads look as a part of the content. So the ads must be inside a text and on the best locations.
3. You Need Page Topic Related Ads.
It is your job to conduct Google to get a full information about the topic of your page, because otherwise the ads will be off the topic and that lowers dramatically the CTR. First, you must have one topic for a page, not more. When you have picked the long tail keyword, build the on page SEO correctly. This is it!
4. Use Shorter Pages.
The target of the web page is to make the visitors to click the AdSense ads, not to read or examine other elements of the content. This requires, that you keep the ads in front of the eyes of the visitors as long as possible.
A very practical tip is, that the visitor has to move downwards only once, when he reads the content. This means that he has all the time the online business opportunity ad in front of his eyes. If your article or text is longer, just share it into two pages, by adding a read more text in the bottom.
5. Do Not Use Outbound Links.
The reason is simple. You do not want, that the visitor leave your online business opportunity page. That would be silly, because the target was to keep the visitor on the page and trust on the power of AdSense ads, so that he clicks the ad. As you see, these rules are very common sense rules.
And they are simple ones. That is the sign, that they will work, because the simple solutions work best. If your CTR is lower than one third, i.e. 1 visitor out of 3 will click, it is obvious, that some of these points is not working with your site.
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