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A Lesson in Bookmarking Etiquette and Boosting Your Digg Profile
To shed light on ways to use social bookmarking sites for your business, let us illustrate:
Now, how would you feel if an salesmen moved in next door? Knocking on your door five or six times a day trying to sell you the latest and greatest shoe polisher or “genuine” Italian leather belts? You’d probably want to key their car. Had your neighbor become friends and he just mentioned a nice new belt he got for Christmas, you might believe him and consider getting one yourself.
This salesman neighbor is an illustration of social bookmarking sites. If you become that salesmen neighbor, you’re going to be flagged as spam and get the boot. There are ways that you can contribute to the community, build friendships with users while promoting your business. Think of your business moving to a neighborhood.
Let’s focus on Web 2.0’s darling, Digg…
1% chance. That is the likelihood of you landing on the front page of Digg. Unfortunately, there’s no silver bullet to land your submission on the front page of Digg. Sorry. But there are ways you can boost your chances of making that top ten… getting over 100 Diggs… the Holy Grail for Diggers.
We’ve done our research and compiled a list that might give you some business marketing insight for your company.
Network
You have to remember Digg is a community. Becoming a member of that community, being a part of the conversation is key to networking and creating brand awareness.
Your business has a personality. Does that personality like quirky stories about the 10 best science tattoos or is of more formal and professional–preferring to Digg the latest developments in the financial sector. Digg your network of fans and gear you Diggs and submissions towards stories your brand, not necessarily you, think is interesting.
Spam. There is nothing more that will have diggers grabbing their torches and pitchforks more than spam. You can Digg your own blog posts. That’s a part of your brand, but do not send shout outs exclusively about your most recent blog posts.
To read the rest of this article on how to market on Digg, visit Sparxoo.com
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