Didier Grossemy - Social Networking Exposed

<h1>Didier Grossemy - Social Networking Exposed</h1>Author: <a title="didier grossemy" href="http://www.articlesbase.com/authors/didier-grossemy/105662.htm">didier grossemy</a> <h3>Social Networking Generates Leads & Closes Sales for Marketers</h3> So Yes! Didier Grossemy has been telling you that for a while and you were probably thinking it was another hype from <a href="http://www.plaxo.com/directory/profile/51539667156/39e5d807/Didier/Grossemy" title="didier grossemy">Didier Grossemy</a>. But now there is some good statistics to back it up. For the last twenty four months Didier Grossemy has studied all forms of Social networking website and implemented several Social networking platforms. Didier Grossemy is a Social Networking evangelist and the x2 world team is able to assist anyone ready to move forward in implementing their own Social Networking site such as X2 Hub. According to a social media study by Michael Stelzner for the Social Media Success Summit 2009, 88% of marketers in a recent survey say they are now using some form of social media to market their business, though 72% of those using it say they have only been at it a few months or less. Marketer's Use of Social Media Tools Social Media % Respondents Using Twitter 86% Blogs 79 Linkedin 78 Facebook 77 YouTube or other video 41 Social bookmark sites 38 Forums 38 StumbleUpon 28 Digg, Reddit or similar 26 FriendFeed 18 Source: Social Media Marketing Industry Report, March 2009 Get Started today! Key survey findings about specific application show that: <ul> <li>Small-business owners are more likely to use LinkedIn than employees working for a corporation </li> <li>Men are significantly more likely to use YouTube or other video marketing than women (52.4% of all men compared with 31.7% of women) </li> <li>For those just getting under way with social media marketing, LinkedIn is ranked as their number-two choice, pushing blogging down one notch </li> <li>Among those who have been using social media for a few months, Facebook is in second place. This group also has more Twitter use </li> <li>Twitter is used by 94% of marketers who have been using social media for years, followed closely by blogs. This group also endorses online video significantly more than the other groups </li> </ul> 72% of marketers say they have either just started or have been using social media for only a few months. Get Started today! Duration of Social Media Use by Marketers (% of Respondents) Duration % of Respondents Just getting started 28% A few months 44 A few years 23 No experience, plan to use 4 No experience, don't plan to use 1 Source: Social Media Marketing Industry Report, March 2009 The largest group just getting under way with social media marketing is sole proprietors, with 30.2% reporting just getting started, the survey found. Owners of businesses with 2-100 employees were the most experienced, with 29.3% reporting doing social media marketing for years. 64% of marketers are using social media for five hours or more each week, with 39% using it 10 or more hours weekly and 9.6% spending more than 20 hours each week with social media. <ul> <li>Those working for a company are twice as likely as business owners to be committing 20+ hours a week to social media </li> <li>44.8% of those ages 30-39 old spendi 10+ hours weekly using social media marketing </li> <li>40.3% of 20-to-29 year-olds spend 10+ hours weekly </li> <li>38.7%  of 50-to-59 year-olds spend 10+ hours weekly </li> </ul> According to the survey, 81% of all marketers indicate that their social media efforts have generated exposure for their businesses. At least two in three participants found that increased traffic occurred with as little as 6 hours a week invested in social media marketing. Get Started today! Owners of small businesses with 2 - 100 employees are more likely than others to report benefits. Half of participants reported that a major benefit of social media marketing is the resultant rise in search engine rankings that often comes with increased efforts. Improved search engine rankings were most prevalent among those who've been using social media for years, with nearly 80% reporting a rise. Benefits of Social Media Marketing (% of Respondents, multiple response OK) Benefit % Responding Generated exposure 81% Increased traffic, subscribers, list 61 New business partners 56 Increased position in search rankings 52 Generated qualified leads 48 Reduced overall marketing expenses 45 Helped close sales 35 Source: Social Media Marketing Industry Report, March 2009 Get Started today! When marketers were asked which social media tools they most want to learn more about, social bookmarking sites slightly edged out Twitter as the number one response, with a four-way tie for third place between LinkedIn, StumbleUpon, Facebook and Digg/Reddit/Mixx. Article written by: <a href="http://didiergrossemy.blogspot.com/" title="didier grossemy">didier grossemy</a>About the Author: Didier Grossemy has over 15 years of Digital experience.

Didier Grossemy is specialised in Start-up and growth strategy solutions.

Didier Grossemy management skills and expertise has strategically guided some of the largest companies in the world to the Internet space.

Didier Grossemy has and is assisting publicly listed Telecommunication companies, Shopping centres, Fashion designers, Insurance groups to launching 140 content managed websites for the “Le Meridien” five stars hotel group to implementing the first interactive environment for Columbia Tristar Films.Article Source: <a href="http://www.articlesbase.com/">ArticlesBase.com</a> - <a href="http://www.articlesbase.com/internet-marketing-articles/didier-grossemy-social-networking-exposed-893476.html" title="Didier Grossemy - Social Networking Exposed">Didier Grossemy - Social Networking Exposed</a>

Social Networking Generates Leads & Closes Sales for Marketers

So Yes! Didier Grossemy has been telling you that for a while and you were probably thinking it was another hype from Didier Grossemy. But now there is some good statistics to back it up.

For the last twenty four months Didier Grossemy has studied all forms of Social networking website and implemented several Social networking platforms. Didier Grossemy is a Social Networking evangelist and the x2 world team is able to assist anyone ready to move forward in implementing their own Social Networking site such as X2 Hub.

According to a social media study by Michael Stelzner for the Social Media Success Summit 2009, 88% of marketers in a recent survey say they are now using some form of social media to market their business, though 72% of those using it say they have only been at it a few months or less.

Marketer's Use of Social Media Tools

Social Media

% Respondents Using

Twitter

86%

Blogs

Facebook

YouTube or other video

Social bookmark sites

Forums

StumbleUpon

Digg, Reddit or similar

FriendFeed

Source: Social Media Marketing Industry Report, March 2009

Get Started today!

Key survey findings about specific application show that:

Small-business owners are more likely to use LinkedIn than employees working for a corporation
Men are significantly more likely to use YouTube or other video marketing than women (52.4% of all men compared with 31.7% of women)
For those just getting under way with social media marketing, LinkedIn is ranked as their number-two choice, pushing blogging down one notch
Among those who have been using social media for a few months, Facebook is in second place. This group also has more Twitter use
Twitter is used by 94% of marketers who have been using social media for years, followed closely by blogs. This group also endorses online video significantly more than the other groups

72% of marketers say they have either just started or have been using social media for only a few months.

Get Started today!

Duration of Social Media Use by Marketers (% of Respondents)

Duration

% of Respondents

Just getting started

28%

A few months

A few years

No experience, plan to use

No experience, don't plan to use

Source: Social Media Marketing Industry Report, March 2009

The largest group just getting under way with social media marketing is sole proprietors, with 30.2% reporting just getting started, the survey found. Owners of businesses with 2-100 employees were the most experienced, with 29.3% reporting doing social media marketing for years.
64% of marketers are using social media for five hours or more each week, with 39% using it 10 or more hours weekly and 9.6% spending more than 20 hours each week with social media.

Those working for a company are twice as likely as business owners to be committing 20+ hours a week to social media
44.8% of those ages 30-39 old spendi 10+ hours weekly using social media marketing
40.3% of 20-to-29 year-olds spend 10+ hours weekly
38.7% of 50-to-59 year-olds spend 10+ hours weekly

According to the survey, 81% of all marketers indicate that their social media efforts have generated exposure for their businesses.

At least two in three participants found that increased traffic occurred with as little as 6 hours a week invested in social media marketing.

Get Started today!

Owners of small businesses with 2 - 100 employees are more likely than others to report benefits.

Half of participants reported that a major benefit of social media marketing is the resultant rise in search engine rankings that often comes with increased efforts.

Improved search engine rankings were most prevalent among those who've been using social media for years, with nearly 80% reporting a rise.

Benefits of Social Media Marketing (% of Respondents, multiple response OK)

Benefit

% Responding

Generated exposure

81%

Increased traffic, subscribers, list

New business partners

Increased position in search rankings

Generated qualified leads

Reduced overall marketing expenses

Helped close sales

Source: Social Media Marketing Industry Report, March 2009

Get Started today!

When marketers were asked which social media tools they most want to learn more about, social bookmarking sites slightly edged out Twitter as the number one response, with a four-way tie for third place between LinkedIn, StumbleUpon, Facebook and Digg/Reddit/Mixx.

Article written by: didier grossemy

Didier Grossemy has over 15 years of Digital experience. Didier Grossemy is specialised in Start-up and growth strategy solutions. Didier Grossemy management skills and expertise has strategically guided some of the largest companies in the world to the Internet space. Didier Grossemy has and is assisting publicly listed Telecommunication companies, Shopping centres, Fashion designers, Insurance groups to launching 140 content managed websites for the “Le Meridien” five stars hotel group to implementing the first interactive environment for Columbia Tristar Films.

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Article Tags: didier grossemy, digital business, internet, technology, social networking

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