Paul Ellis is known as "The Mad Webmaster". Paul's Free E-couse "Article Writing" is jam packed with tips and techniques for getting a tsunami of traffic and back links to your site. Subscribe for FREE: http://www.fyipromo.com/article-writing.html
Here's a closely guarded secret that very few marketers are willing to share with the rest of us.
It's the power of article promotion!
One of the most effective ways you'll ever discover for bringing more traffic to your website is simply by writing highly targeted, informative, entertaining articles that can be freely distributed throughout the Internet.
But a lot of webmaster just spin their wheels when it comes to writing articles. They don't really know or have not been taught the best ways to maximize their efforts.
Here are 3 of the biggest mistakes most article writers make:
* The article headline is weak.
* The article reads like an ad.
* The bio or resource box is ineffective
Now there are another bunch of mistakes that article writers make but these are the most rampant errors I find today. I'll bet you thought the major mistakes included boring articles, didn't you?
Believe it or not that is not the major reason for failure when it comes to getting your article distributed.
Put yourself in the shoes of an ezine, blog, or site owner for just a moment. If your article headline is weak, wouldn't you assume the content is just as weak?
I'm sorry to burst your bubble but people do judge a book by its cover. Your headline to an article is your cover.
If you were looking for quality content to use in your ezine or anywhere else, would you want content or a blatant advertisement for the author's website or products?
You don't have to be an Einstein to figure that one out and I promise you this is not a quiz. Just use some common sense.
In order to be successful in the article promotion business you need to think about your customer.
Who's your customer?
The article directories and people who will want to distribute your content. End of story.
So write your articles to give them what they want. Great content that they can use to inform, educate, or entertain their site visitors.
Finally, if you've done a good job you can't just quit there. It's time to tell the world about you. You do that in the bio or resource box. Don't drop the ball on this one. This is your last chance to make a first impression.
Make it a great one!
- Related Articles
- Related Q&A
- Article Marketing Campaign: Write Intriguing Articles To Get More Profit From Article Marketing
- Article Marketing Article Writing Tips
- Why Article Marketing and Writing Articles is Important
- Article Marketing Involves Writing Articles About Your Niche!
- Three Steps to Article Marketing - Research, Writing the Article and Distribution!
- Article Marketing and Writing: 6 Insider Tips to Generate More Traffic From Your Articles
- Article Marketing Tips: Writing Articles for Free Advertising Online
- Article Marketing Tips: Writing Articles for Free Advertising Online




Customer-Friendly Content
By: Clearpath Technology | 16/12/2009Press releases, just like modern advertisements, have to compete for the public’s attention. The length of time any form of media has to catch the attention of its viewer has drastically shrunk in the modern era.
Creating a Newsletter that Drives Sales
By: Clearpath Technology | 16/12/2009One of the most popular forms of email marketing is the newsletter. Newsletters are fun to create and customers like to read them. However, newsletters can’t be all fun and fluff.
Using PPC Effectively
By: Clearpath Technology | 16/12/2009Pay per click is not a magic bullet. Simply having advertising online doesn’t guarantee more visitors, but PPC advertising will usually increase a website’s visibility. Because of this, websites need to put their best face forward.
Tips for PPC Success
By: Clearpath Technology | 16/12/2009There are several things a website can do to increase the return on investment (ROI) of a PPC campaign.
Pay Per Click
By: Clearpath Technology | 16/12/2009Pay per click, or PPC, is a type of advertising that compliments SEO practices quite well. Pay per click is an advertising method used on advertising networks, websites, blogs, and search engines in which an advertiser only pays for an ad’s placement when a user clicks on the ad to visit the advertiser’s website.
Elements of a Successful PPC Campaign
By: Clearpath Technology | 16/12/2009There are other aspects of PPC campaign beyond keywords and providers that can affect the success of a PPC campaign.
Buzz Marketing
By: Clearpath Technology | 16/12/2009Buzz marketing is a rather new word coined to describe the way that word can spread about a new and popular product. Some companies welcome, encourage, and create buzz marketing.