Remember Me
forgot your password?

The Single Most Important Benefit of LinkedIn

The 21st Century Bathroom Design

The most powerful concept behind LinkedIn is that it finds the right people AND the connections you have with them. It makes the networks of the people we know visible. LinkedIn shows us our second and third degree networks and the paths towards them. This has tremendous value.

Why? Many people already have difficulty keeping track of their own (first degree) network. It is impossible to know who our network knows. LinkedIn makes this visible. This is extremely powerful especially if you start with the end or goal in mind. Many people make the “mistake” to only look in their own network when they are looking for someone to help them. In this way they are limiting themselves tremendously.

What if we start with defining the best person, find them and then find out via whom we can get introduced to them?

For example let’s suppose you are looking for a job at Coca Cola in your country (or you want to do business with them as a supplier or partner).

What most people then do is think of who they might know at Coca Cola. Then they can’t think of anyone and give up. Or they call the front desk, ask for the HR Manager and are stalled by the receptionist. Or the HR Manager says she is going to call back, but never does. Frustration!

Let’s now start with the goal in mind. You define the HR Manager as the person who can help you best reaching your goal (a job, a contract or expertise). Then you use LinkedIn and do a search with “HR Manager, Coca Cola, and your country”. The result is that you don’t only find the exact name of the person, but also the connections you share with this person.

When you then look at the mutual connections you have, you might discover that this person is connected with your neighbor. You didn’t know this because Coca Cola never has come up in your conversations. He has never mentioned anything about it and you never told him that you were interested in working for or with Coca Cola. After discovering the connection on LinkedIn and talking to your neighbor about it, you find out that he has worked together with the HR Manager in the past. When he hears about your goal he agrees on writing an email to introduce you to the HR Manager. Five days later you are invited to have a talk with the HR Manager and land the job or contract.

Without LinkedIn you might never have known that they knew each other!

To your success !

Jan

Jan Vermeiren, founder of Networking Coach

PS: more tips can be found in the Amazon Best Seller "How to REALLY use LinkedIn".

Make sure to get your FREE light version of the book at: http://www.how-to-really-use-linkedin.com

The 21st Century Bathroom Design

The most powerful concept behind LinkedIn is that it finds the right people AND the connections you have with them. It makes the networks of the people we know visible. LinkedIn shows us our second and third degree networks and the paths towards them. This has tremendous value.

Why? Many people already have difficulty keeping track of their own (first degree) network. It is impossible to know who our network knows. LinkedIn makes this visible. This is extremely powerful especially if you start with the end or goal in mind. Many people make the “mistake” to only look in their own network when they are looking for someone to help them. In this way they are limiting themselves tremendously.

What if we start with defining the best person, find them and then find out via whom we can get introduced to them?

For example let’s suppose you are looking for a job at Coca Cola in your country (or you want to do business with them as a supplier or partner).

What most people then do is think of who they might know at Coca Cola. Then they can’t think of anyone and give up. Or they call the front desk, ask for the HR Manager and are stalled by the receptionist. Or the HR Manager says she is going to call back, but never does. Frustration!

Let’s now start with the goal in mind. You define the HR Manager as the person who can help you best reaching your goal (a job, a contract or expertise). Then you use LinkedIn and do a search with “HR Manager, Coca Cola, and your country”. The result is that you don’t only find the exact name of the person, but also the connections you share with this person.

When you then look at the mutual connections you have, you might discover that this person is connected with your neighbor. You didn’t know this because Coca Cola never has come up in your conversations. He has never mentioned anything about it and you never told him that you were interested in working for or with Coca Cola. After discovering the connection on LinkedIn and talking to your neighbor about it, you find out that he has worked together with the HR Manager in the past. When he hears about your goal he agrees on writing an email to introduce you to the HR Manager. Five days later you are invited to have a talk with the HR Manager and land the job or contract.

Without LinkedIn you might never have known that they knew each other!

To your success !

Jan

Jan Vermeiren, founder of Networking Coach

PS: more tips can be found in the Amazon Best Seller "How to REALLY use LinkedIn".

Make sure to get your FREE light version of the book at: http://www.how-to-really-use-linkedin.com

Adam Better

Jan Vermeiren is the founder of Networking Coach, author of the network books “Let’s Connect!” and "How to REALLY use LinkedIn" and well known networking speaker. Jan and his team specialize in online and offline networking and referral presentations and training courses. Go to www.how-to-really-use-linkedin.com to get your FREE light version of the book. The team works for international companies like Alcatel, Deloitte, DuPont, IBM, ING, Nike and Sun as well as for small companies.

Rate this Article: 0 / 5 stars - 0 vote(s)
Print Email Re-Publish

Add new Comment



Captcha

  • Latest Internet Marketing Articles
  • More from Adam Better

Mobilize Your Passive Income by Creating & Selling Information Products

By: Melissa Ingold | 27/12/2009
If knowledge is power, then selling information products is your one-way ticket to the top. With little to no overhead, zero production costs, and no inventory to maintain or keep track of, selling information can be a highly profitable venture for both you and your business.

How can I market outside USA?

By: Grace Jones | 27/12/2009
International Catalogue Sales is a great opportunity for US Economy. For several years US Product through catalog, have ruled international market. Even today, US products are in high demand and international buyers are willing to pay premium price for US Products.

3 Surefire Ways You Can Instantly Get Targeted Website Traffic

By: Anthony | 27/12/2009
Learn how you can instantly generate free targeted traffic to your website.

Viral Marketing Techniques Benefit Marketers

By: Bill Beasley | 27/12/2009
What is viral marketing and how can viral marketing help thousands of marketers to do well in their online businesses? It is a form of marketing proven to increase traffic, exploding visitor counts, and ultimately increasing revenue. Viral marketing allows for substantial traffic growth to your website. Below are just some of the direct advantages of implementing viral marketing techniques: Increases your website's visibility B...

Affiliate Optin Generator – Build Your List While Promoting Affiliate Products

By: Jerry Irish | 26/12/2009
Affiliate marketing is a great way to make money. However, there is one fundamental problem. You can’t build your list marketing other people’s products because you can’t modify their sales page to include your own special offers/optins. If the customer doesn’t buy immediately you’ve lost them forever. At least, that’s how it’s been until NOW! Enter the Affiliate Optin Generator!

What’s in it in Google Wave?

By: Will Deve | 26/12/2009
Google Wave is a new face in email services. Since the email was introduced some 40 years ago, the communication paradigm has totally changed. Today communication involves live communication, team communication, resource sharing and more.

Online Marketing Tips – Less Complaining and More Action

By: John | 26/12/2009
Alright, major rant coming because I am fed up of all the whining that I hear on the internet when it comes to online marketing business.

Choosing and Utilizing Free Article Site

By: Mark Ferrer | 26/12/2009
One of the most effective and cost-effective internet marketing strategies is article marketing. For starting marketers, marketing relevant articles online can provide them with the initial traffic they need for their website. And if the articles are rich in content, the effort can eventually turn viral. Using a free article site can help you get started with this type of strategy.

Submit Your Articles Free: Signup
Article Categories




Use of this web site constitutes acceptance of the Terms Of Use and Privacy Policy | User published content is licensed under a Creative Commons License.
Copyright © 2005-2008 Free Articles by ArticlesBase.com, All rights reserved. (0.92, 8, w3)