How to Build a Jewelry Web Site for Beginners

Firstly I want to explain one important thing about this article and that is, I am not an expert or computer technician nor am I versant in all the SEO techniques, Simply I am a Silver Jewelry Manufacturer who had to build a web site on a budget and really as a catalogue and show room for customers .Everything in this article has been tested by me and put into action, cheaply and effectively with budgets in mind. When I started this project my knowledge base was almost zero on the mechanics of web sites, so if you follow the steps and advice that I am about to give, you will end up with a truly workable Jewelry Web site at an economical price.

We are going to start off by selecting a company to build our site, here is the first tip to save money .Do not use a company that ties you into a monthly account for construction and ongoing maintenance, buy your web site outright. There are hundreds of Internet web designers on the Internet crying out for work, and if you can find an Asian internet design company you will save hundreds of dollars to start with, just like we did ,the company we used is called BaliOrange.net which were extremely cheap and professional.

Once you have found your company you will need to register a domain name, you will find lots of companies on the web were you can research a name, its best if the name has something to do with what your web site is about, for example if you sell shell jewelry, try and register a name with the word shell, seashell, coral, or the name of a shell in the title. Your web designer will also be able to help with this and id recommend you discuss were to host your site with your web designer as well.

Next you need to make a list of what features you want on your Jewelry web site ,my recommendations are as follow, no 1 the web site should be a data base driven web site.No2 it should have a system for being able to update prices in individual categories by percentage base. No 3 if you sell rings, you will need a drop down menu next to each ring were people can select there ring size.No4 you will need a good graphics system for uploading photos. Tip check out other web sites, when you find one you like forward the URL to your designer, he can take the graphic size details from that source.

Research the Internet for Tips on SEO optimization, every thing you need to know is already available and free. When you understand what you want for your on page optimization just forward the wording to your designer to include on your site. You will need to research Title Tags, Meta Tags and Description, spend some time reading about the different SEO practices before you start your web site and compile all the information for your Web Designer, it will save you a lot of money in the end.

Now I have kept the best till last, you must have a Link Directory if you want your web site to be successful, and you must build it properly or else the whole web site is doomed to sit at the back of goggles listings forever, and you will have wasted every dollar you have spent on making your jewelry site.

If your web site is popular it’s going to be because your directory is popular, and Webmasters that are intelligent really have six key concerns when approving a link to your web site, and they are as follows, is the link directory reachable from your home page, and is your link button clearly visible. Is your directory well organized? Tightly themed and with categories’. Does your web site have good content .If you cant answerer yes to all of these questions, you will find that your link requests will be ignored from other Web masters, and your site will be dead.

There are some very good programs around for link directories, just like the one we use and a one time payment for such a program will guarantee your web sites popularity.

A couple of words of advice, when you assess a website for a link partner don’t use the goggle page rank indicator as your judgment on a sites worthiness as a link partner, PR0 today can be a PR5 tomorrow and you going to look pretty stupid for not linking with that site when you had the chance, remember once your site is indexed by search engines you will start with a PR0,and you will work hard to obtain a page rank so don’t waste your time with a substandard link directory, get it right now and you will be successful.