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451 Marketing's AJ Gerritson to Participate in New Media Panel Discussion at Inbound Marketing Summit

Boston Marketing Agency 451 Marketing's Founding Partner, AJ Gerritson, will be a featured panelist on the topic of "Innovative Marketing Programs Using New Media" at the Inbound Marketing Summit 2009 event. The panel discussion will take place on Wednesday, October 7, 2009 from 7:30 AM to 6 PM at Gillette Stadium in Foxboro, MA. The Inbound Marketing Summit, now in its third year in Boston, brings together new media marketing experts to share industry trends, tools and best practices. The event helps attendees better understand how to leverage inbound marketing techniques to reach customers.

The "Innovative Marketing Programs Using New Media" panel will feature social media marketing experts like Gerritson who advise businesses on social media tools and approaches and help them to develop a sound strategy for engagement. Gerritson's contribution will provide attendees with a better understanding of the online channels that are available for businesses to participate in, and how to leverage these opportunities for lead generation and brand awareness purposes.

Gerritson will be joined on the panel by Chris Brogan of New Marketing Labs, Bernie Borges of Find and Convert, David Reske of Nowspeed, Inc, and Christine Perkett of PerkettPR.

About Inbound Marketing Summit

The Inbound Marketing Summit is where the online marketing community gathers to solve today's marketing and business communications challenges. The event features the brightest minds in the business, including world-renowned authors and practitioners, as well as leaders from some of the companies already using the new tools and strategies. This fast-paced and information-packed event is your check-up on your existing business communications strategies, and your prescription for the coming months.

About 451 Marketing

Online lead generation firm 451 Marketing is a Boston-based communications agency that specializes in social media marketing, public relations, and creative development. The agency creates and implements customized communications campaigns for mid-size to large companies geared towards generating highly qualified business leads. Core competencies include: search marketing (SEO and PPC), social media marketing, traditional and online public relations, search leveraged public relations, Web 2.0 integrated website design and development, content development, and CRM integrations. For more information, visit www.451marketing.com.

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