5 Reasons Why Your E-Business Should Be More Like a Country Store and Less Like a Shopping Mall!

If you have tried to call any company recently, then you know that customer service is dead. I dealt with my internet provider the other day for several hours. You would think we would be close friends at this point, but the reality is I spoke to a half dozen people. It was impossible to get the same representative who already understood the continuing problem. Each representative did state that their was a note in my account and each asked if they could put me on hold for a few moments while they reviewed the account.

Customer Service Is Dead! This is an opportunity for Your Internet Business to Make it Big!
In an attempt to beef up profits and increase quarterly earning companies are always cutting out customer service. This leaves a huge opportunity for web based businesses to develop relationships with customers who will come back for the great products and services you provide.

People Don't Like To Be Cattle
People want to be treated with respect. They want their questions to be answered. They want you to take an interest in their problem and help them. If you can effectively communicate to the customer that you care about them, then you can also communicate that you have a product that can meet their need.

I drive all the way across town to buy bread from a small herbal nutrition shop because I like the owner who also likes to chat with me. I go to church 15 miles from my home because I know the people their. I go to garden shop 20 miles from my home so that I can get advice along with my plants. I bet you do the same thing. If you make your web business customer friendly and inviting then people will return over and over again for that service.

Customers Don't Want their Pockets Picked
Have you noticed the constant up-selling and fine print when you order something on line. You can't buy something without something else being thrown in your basket on the way out. This is not a good way to develop customer loyalty. If the customer sees you as "in it only for the money" then they will find another vender who will give them a better deal.

Do You Really Care About Your Customers?
Tricky question? Let me rephrase that: Are you able to tell the difference between your customer and your customer's wallet? The point I am getting at is: You need to have a true desire to help your customer and meet their need. In the process of meeting that need you get paid but this is secondary to your purpose, serving the customer.

Develop Trust and You will Have a Committed Return Customer
If you treat your customer well and offer a good product they will bookmark you and come again and again to your website. The key is: Instead of always thinking of serving your bottom line, think about how you can better serve your customer.

Use these tips and your e-business will thrive on the repeat business of happy customers.