Internet Marketing: 7 Killer Tools You Can Use On A Shoestring Budget Without Having a Website

There are a handful of free or low cost blog hosts out there that really make this process simple (e.g. Blogger and TypePad).

1. Article Marketing â€" This is a phenomenal approach to bringing notoriety, interest and ultimately leads for many types of businesses. It can be used as a major differentiator or value-add on why someone should buy from you instead of your competitors. Whether your clients are local, regional, national or global -- articles are portable and usable in all situations -- that's part of their charm.

2. eZines â€" Much like blogs and article marketing, eZines are great way to stay in touch with your prospects on a more scheduled basis. Additionally, they are probably the forerunner in helping you develop a list of prospects to market and sell your wares.

3. Affiliate Programs -- Get others promoting and selling for you. This tool can become the equivalent of having both a full blown marketing and sales staff that gets paid on performance. They don’t promote and directly lead to a sale for you, they don’t get paid. For the do-it-yourselfers, there are plenty of tools out there to help you set up this type of program. For everyone else, there are excellent service providers out there who can coordinate and manage this process for you (e.g. Clickbank and Commission Junction).

4. Viral Marketing â€" Again, a great approach for getting others to promote and help create a buzz about you, your business, your products and/or your services. The best, most genuine way to get this started is by creating raving fans out of your existing clients and then helping them help you spread the word.

5. Public Relations â€" If I tell you I’m the best at what I do, you’ll take it with a grain of salt. Maybe you’ll believe me, maybe you won’t. However, people tend to believe what they read. So if a respected publication tells you that I’m the best at what I do, that usually holds more weight and adds instant credibility to me.

Spend some effort here. Become a resource for the press. You help them and they can significantly help you.

I highly recommend you spend some time with these. Explore how you can implement one, some, or all of these Internet marketing tools to help explode your business.

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