Voice Overs Have Influence

| Posted: 10-08-2007 | Comments: 0 | Views: 11 | Rating: (50)

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When you begin to think of it logically, you can get an idea how important it is for your audio project to have the correct voice behind it. After all, voices are powerful. Even though they often take a backseat in our minds to the way a person looks, without the correct voice, looks ain't nothin'. And if the voice is all someone has to go on – for instance, in a radio commercial – then the voice becomes the most important thing in the world.

A person who understands just how to use their voice can control another person just by using it properly. This is a startling concept the first time you consider it, but when you think about some of the most famous voices in the world, you will understand what a true statement that is. Consider, for example, the actor Michael Wincott.

He's a handsome guy, but of course in the world of acting that doesn't mean a whole lot. Good-looking guys are a dime a dozen. But this guy gets role after role after role based on the way he uses his voice He has a voice that can keep you up at night, long after the movie is over, because you're just a little worried that the latest Michael Wincott character may just be waiting to pounce. Remember the movie, The Count of Monte Cristo? He was the warden with the whip and the gravelly voice. Fans of the movie weren't quite sure which was more frightening, the whip – or that voice. That voice is what gets him work.

Then there's Clint Eastwood. Of course, that unflinching, squinty stare of his is something to write home about. But what do people do when they're pulling off their best Eastwood impression? They give some love to the stare, but mostly they give kudos to the way he said, “Come on punk. Make my day.” Like Wincott, Eastwood has a gravelly characteristic in his voice. But back in the day, he knew where all the pauses were supposed to be, and that made him something worth watching. He was worth watching because he was worth listening to.

Another actor who made great use of his voice was Marlon Brando. Now this man had a nasally cotton-mouth voice that, untrained, would have grated on the ear. But he became an actor. He learned how to speak. He took something that stood out and made it a trademark. The rest, my friend, was timing. When he said, “I made him an offer he couldn't refuse,” as the Godfather, he didn't just say a cleverly written line – he said it with emphasis. With weight. What we are responding to isn't something these guys do inherently. They've had training. Therefore, when they said those lines, the audience never knew what hit them. But they knew that it was good.

Unfortunately, Michael Wincott, Clint Eastwood and Marlon Brando won't be available for your project, but they make great models to study when you are studying about how voices affect potential customers. You want to use some of the same principals in picking out your voice actor, or in making up your mind whether to use one. You are not the only one with a message for the public. There are thousands of other messages out there as well. You will have to convince listeners, and that means getting and holding on to their attention. A powerful voice can accomplish that.

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Article Tags: Voice Actors, Voice Over, Voice Talent, Voice Over Talent, Voice Artists, Voice Overs, Narration

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Terry Daniel Provides High-Quality Voice Over Talent for Every Kind of Media. Visit His Website for a Demonstration of His Voice Over
Services at: http://AmazingVoiceTalent.com

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Eventually many business people come to the conclusion that a good way to become successful is to look as if you are already successful.

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Improving the sound of my voice
By: zayek1 | 24-03-2007
how do I improve my vocal talents? How can I deepen my voice, and make it sound better on the phone or radio?

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Voice Overs Have Influence

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