5 Ways to Market your Business with a Free Sample

<h1>5 Ways to Market your Business with a Free Sample</h1>Author: <a title="Laura Pumo" href="http://www.articlesbase.com/authors/laura-pumo/135067.htm">Laura Pumo</a> Are you interested in growing your business? Would you like to have more clients interested in working with you? One of the best ways to attract prospective clients and grow your business is to create a free sample which communicates your expertise. One of the most common complaints from business owners is not having enough prospects. Your website should attract new prospects and generate leads. If you’re not getting new leads each week from your website, something’s not working correctly. If you want more clients, you need to build trust and rapport. One of the best ways to leverage your time and communicate with prospective clients is by marketing to an email list. So, what can you do to grow your email list? One of the most effective ways to generate leads and grow your email list is through offering a free sample that can be downloaded or delivered electronically. This will allow you to automate your marketing and create an endless stream of new leads. Andrea Lee, Author of Pink Spoon Marketing, uses an analogy to describe how Baskin Robbins sells their ice cream by offering a sample on a pink spoon. A free sample helps to communicate the value and the benefits of what you have to offer. What can you offer as a free sample? Here are 5 ways to market your business with a free sample. Each approach offers a simple and easy method to build your list and grow your client base: 1) Article: You can create a short article to offer as a sample. Offer it exclusively through an opt-in offer. This can be completed quickly and easily. 2) Special Report: Develop a Special Report with about 7-10 pages of content. Include a cover page, table of contents, 4-5 pages of content, an offer and a bio page. This is a simple technique which creates value for prospects. A Special Report is also a great lead generation tool when you’re giving a speech. 3) ebook: An ebook is typically 30-60 pages and contains a lot of content. An ebook can also become the basis for a book. You can include quotes and testimonials to pad the content and position yourself as an expert with a solution they need. 4) Audio Program: Create a 15 minute audio program available for download as an MP3 file. This is a simple way to get started, especially if you don’t like writing. You can later have the content transcribed and turn it into a Special Report or an ebook. 5) ecourse: Create a series of email messages sent through autoresponders. It’s a great way to build trust and rapport over time and drive traffic to a web page. What free product are you thinking about creating? Get started now and you’ll build your email list and grow your client base!About the Author: "Office DEVA was founded in 2003 by Laura Pumo, and is a virtual assistance company providing personalized, global administrative support to professional coaches, executives, sales teams and corporations." 
Office Deva: <a target="_blank" href="http://www.officedeva.com">http://www.officedeva.com</a>Article Source: <a href="http://www.articlesbase.com/">ArticlesBase.com</a> - <a href="http://www.articlesbase.com/marketing-tips-articles/5-ways-to-market-your-business-with-a-free-sample-838267.html" title="5 Ways to Market your Business with a Free Sample">5 Ways to Market your Business with a Free Sample</a>

Are you interested in growing your business? Would you like to have more clients interested in working with you? One of the best ways to attract prospective clients and grow your business is to create a free sample which communicates your expertise.

One of the most common complaints from business owners is not having enough prospects. Your website should attract new prospects and generate leads. If you’re not getting new leads each week from your website, something’s not working correctly.

If you want more clients, you need to build trust and rapport. One of the best ways to leverage your time and communicate with prospective clients is by marketing to an email list. So, what can you do to grow your email list?

One of the most effective ways to generate leads and grow your email list is through offering a free sample that can be downloaded or delivered electronically. This will allow you to automate your marketing and create an endless stream of new leads.

Andrea Lee, Author of Pink Spoon Marketing, uses an analogy to describe how Baskin Robbins sells their ice cream by offering a sample on a pink spoon. A free sample helps to communicate the value and the benefits of what you have to offer. What can you offer as a free sample?

Here are 5 ways to market your business with a free sample. Each approach offers a simple and easy method to build your list and grow your client base:

1) Article: You can create a short article to offer as a sample. Offer it exclusively through an opt-in offer. This can be completed quickly and easily.

2) Special Report: Develop a Special Report with about 7-10 pages of content. Include a cover page, table of contents, 4-5 pages of content, an offer and a bio page. This is a simple technique which creates value for prospects. A Special Report is also a great lead generation tool when you’re giving a speech.

3) ebook: An ebook is typically 30-60 pages and contains a lot of content. An ebook can also become the basis for a book. You can include quotes and testimonials to pad the content and position yourself as an expert with a solution they need.

4) Audio Program: Create a 15 minute audio program available for download as an MP3 file. This is a simple way to get started, especially if you don’t like writing. You can later have the content transcribed and turn it into a Special Report or an ebook.

5) ecourse: Create a series of email messages sent through autoresponders. It’s a great way to build trust and rapport over time and drive traffic to a web page.

What free product are you thinking about creating? Get started now and you’ll build your email list and grow your client base!

"Office DEVA was founded in 2003 by Laura Pumo, and is a virtual assistance company providing personalized, global administrative support to professional coaches, executives, sales teams and corporations." Office Deva: http://www.officedeva.com

Rate this Article:

0 / 5 stars - 0 vote(s)

Re-Publish

Article Source: http://www.articlesbase.com/marketing-tips-articles/5-ways-to-market-your-business-with-a-free-sample-838267.html

Article Tags: Business, Marketing, Tips, Grow

Related Articles
Related Q&A

Latest Marketing Tips Articles
More from Laura Pumo

How to Use Two Tier Affiliate Programs to Your Advantage

By: Ed Dearmin | 22/12/2009
To those who are not familiar with affiliate marketing, two-tier could be a new term to you but to those who are involved in this kind of money-making experience; it could mean a stream of income. Two-tier is an enticing feature of a particular affiliate program wherein, affiliates are allowed to sign-up additional affiliates below them. So that when the sub-affiliates otherwise known as second tier affiliates, earns a commission, the affiliate above receives a commission too.

How Posters Persuade your Readers

By: Katie Marcus | 22/12/2009
Do you really know how posters persuades readers? Posters are not just a simple picture with words. True poster printing is made up of a variety of factors that jointly induces some purposeful persuasion to readers.

How Email Marketing Can Grow Your Business

By: Maryjean Howe | 22/12/2009
Email marketing offers one of the most economical as well as effective marketing tools for any business. It especially makes sense for small business owners to rely on email marketing as other promotional medium are way too expensive and many times ineffective in grabbing the attention of the prospective customers.

What is an Autoresponder and How Can it be Used For Marketing a Business

By: Robert Goodwin | 21/12/2009
By setting up a series of email tips, or offering a course over several weeks, you can efficiently and effectively market to prospective customers.

Dental Marketing Seminars : Marketing Invisalign

By: Ed OKeefe | 21/12/2009
As a dental marketing consultant, I hold dental marketing seminars that would teach dentists on how to market Invisalign in their profession. Invisalign is a solution offered to patients who want to achieve a whiter, stronger teeth. But in dental profession, there is always a challenge on how to market our solutions to our patients... and marketing Invisalign would bear the same challenge for dentists.

Dental Marketing Seminars: the Importance of Speed in the Dental Marketing Niche

By: Ed OKeefe | 21/12/2009
In the dental marketing seminars that I hold, people often ask me how to achieve big money in the niche of dental marketing. You see, some people may be successful in their business, yet others may not. So what does it take to be successful in the dental marketing business? In my dental marketing seminars, I tell them that to make big money in the business and be successful, take up speed!

Dental Practice Marketing : a Marketing Strategy

By: Ed OKeefe | 21/12/2009
In your dental practice marketing, you have to start your business right. You should be able to know how to make your practice go along with your dental practice marketing business. Doctors ask me: “How do I know where to start with your marketing?”, and “How do I know if my practice can be helped with marketing?”. I gave them a round about answer which explains what you really need to think about in dental practice marketing instead of being misled by a consultant or marketing representative.

Dental Practice Marketing: How to Have a Constant Flow of Patients in Your Dental Practice

By: Ed OKeefe | 21/12/2009
One of the challenges in dental practice marketing for dentists is on keeping a constant flow of patients in their practice. A lot of people realize that after a long time of really working hard of providing great service, unfortunately you can't deny that even the greatest dentist in the world will go broke without a constant stream of new patients who pay, stay and refer. So how do you deal with this in dental practice marketing?

5 Ways to Market your Business with a Free Sample

By: Laura Pumo | 27/03/2009 | Marketing Tips
Are you interested in growing your business? Would you like to have more clients interested in working with you? One of the best ways to attract prospective clients and grow your business is to create a free sample which communicates your expertise.