As the National Sales Director of Fitness360 Marketing it is a great honor to be able to spread the knowledge I have gained over the past 18 years in the Health and Fitness Industry. My goal is to help club owners, management and sales staff in the fitness business to think "outside the box" when it comes to running a health club. You my contact me at {Health Club Marketing That Works. or joshua@fitness360online.com or by calling 1-888-4-FIT-360
What does your fitness center need? More members? Better retention? An edge on your competition? An increase in revenues? All of the above is likely the case. The truth is that you need a steady flow of prospects coming through the doors of your club in order to be successful. The plan of Fitness360 is to assist your fitness business become and remain profitable through our portfolio of health club marketing products and services. We know that as a fitness center owner or manager, you have more than enough to do. Our products and services have been created to help bring new prospects to your facility, allowing you to focus your efforts on running a better club.
Our Marketing and Promotion systems encompass a full spectrum of effective, time-proven, and success-driven methods resulting in dynamic and highly profitable membership drives. Our methodology includes, but is not limited to telemarketing, direct mail, radio, email marketing, television, and corporate memberships. We literally attack and saturate your market, both corporate and residential, leaving no stone unturned.
Why use lead boxes?
Minimize Advertising Waste!
Radio, TV, and Print ads can be awfully dear. Also, once the ad has appeared,it is gone. When you run a pricey ad, it will reach a wide array of people. You then rely on the customer to stroll into your business. Each day that passes, the more likely the shopper can't remember about your serviceand will not reach you. A lead box stays in place and can continue to generate leads for many months.
A lead box in a well placed location can generate 5-20 leads a week. If you get twenty p.c. Of the leads to go to your business and you close 20% this will give you approximately 1-3 new customers/clients a month. If you place 10 boxes, you now can generate 10-30 customers/clients a month. At a health club, if your average member generates $37.50 a month. 10-30 new members would generate $375-$1125 per month or $4500-$13500 a year. As you expanded your marketing to twenty lead boxes, you might double these numbers. By making an investment in twenty-four boxes + twenty-four pens + 48 registration pads including shipping = $418. The initial start up cost is under $500. You can easily earn this investment back in as small as a few weeks. Now it is straightforward to see the pricetag advantages of using lead boxes as a selling tool!
An fascinating box and design is significant. However, a tasty offer is even more significant. 2-week to one year free memberships for health clubs tends to work best. For chiropractors, a free massage or treatment can work better than offering an easy consultation. Working with chains like Subway will allow access toward many health conscious leads. In a number of cases, offering a chit for entering their name can increase your leads dramatically.
Take the time to sit and see what the potential client is interested in achieving. You're looking at a potential long term client so show them you are interested in helping them achieve their goals or alleviating
their discomforts. Make a powerful first impression without putting undue pressure to purchase your services the same day. Having a post time for them to cancel their call to join or accept services inside a 2-4 weeks
period shows that you are credible and truthful. Follow up very quickly with the possible customer as the window for signing them up is between 1-2 weeks after the opening meeting.
The single best way to generate interest in your facility. Place LEAD BOXES in local companies with high traffic and watch the leads come in! Patrons read your information from the LEAD BOX header ( see LEAD BOX HEADER page for details ), fill out the straightforward form, and drop it in the box. On a consistent basis, your sales staff collects the leads, and places follow up calls.
With this program you can increase your sales by $1,500-$3,500 PER week!
Our formula for success includes consulting, retention cards, flyers, brochures, VIP cards, business cards, direct mail, posters, internet campaign, lead boxes, custom graphics and more.
We have one of the largest inventories of graphic images in the United States. New designs are added to the website every month from which you can choose. Whether your campaign is towards new membership, member retention or holidays, we have the designs available. If you do not see exactly what you want, no problem. Using your graphics and ideas, or ours, we can custom design any piece for you. With over 1,000 images of women in our image bank, we can help you design the perfect marketing look.
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Plexiglass:
12 $24.95
24 $23.95
48 $22.95
100 $19.95
Note:
Available in all black or clear with blue or red bottom. Design fee for headers: $119 (includes 12 headers) Additional headers: $2 each
Click HERE to order!
Because of the relationships Fitness360 have developed in the Fitness industry your club may qualify to receive this service as well as other valuable services and products FREE. That's right! You may not have to pay one dime and we do all the work for you. See if your club may qualify by filling out our Club Profile Form TODAY!
For more info:
http://fitness360online4.wordpress.com/2009/06/21/gym-marketing/
Please let me know if you like this by leaving a comment!
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