Kat Nocom is a Content Writer, with an experience as a Technical Writer for a Publishing company. Currently, she resides in Los Angeles, California, working in the field of writing and marketing.
Most people dream of leaving that apartment in the city and moving into their own home in Suburbia. Realtors know this and they designed their brochures in very creative ways that leverage on a potential buyer's desire of owning a new home. Pictures on a brochure may just be the push customers need to take the plunge. With so many options, what kind of brochure should you get? Here is a list of things that you should know before designing your brochures.
Things to Consider when Planning for your Brochure
What size is best for promoting real estate? Ask yourself another question. What product are you promoting? If you are promoting new homes, use flat page brochures. Many established real estate companies use flat-page brochures with sizes that range from 8.5 inches by 11 inches to 11 inches by 17 inches. Flat pages are good because there are no creases to distract customers from admiring the pictures. Make sure that it also contains all the relevant information on one side. Use high-resolution pictures that highlight the product in bright or low lighting.
How many brochures do you need? Check with your target market and possible events. If you plan to be at a trade show, expect a lot of foot traffic of those who are in the market for new homes. Get their attention by giving them a brochure each. This means you will need many brochures. For printing requirements 500 pieces and more, it is suggested that you go with offset printing where cost lowers with volume.
What is the recommended paper quality? Photos need to look impressive in a brochure. Real estate brochures are looked at a lot and are passed around just as much. Cardstock in a matte finish will survive a lot of mangling and manhandling. When placed inside a folder, a flat-page, cardstock, matte brochure will pitch more effectively than a small trifold.
UPrinting offers online brochure printing that can give you proof after proof at no added cost until you decide to print and ship your brochures.
- Related Videos
- Related Articles
- Ask / Related Q&A
- Brochure Printing Services: The Stages of Producing Effective Brochures
- The Perks of Brochure Printing
- The Travel Brochure Content Checklist
- Designing And Printing Your Own Brochures On A Budget
- Brochure Printing: Submitting Your Brochure to the Printer
- Adjustments To Brochure Marketing
- Compare Printing Prices
- A Brochure for Every Occasion
Making Money Business from Home Means Marketing An Asset
By: Edwin Ledgard | 02/01/2010Network marketing products ship in two forms: Assets and liabilities. Even amid a field of weeds, a redwood tree grows big and strong over time, just like an asset. Plant your marketing efforts around young redwood trees. Simple, really; earn by leveraging the efforts of others compounded by your product aging like a fine wine.
Post Cards: Improving Readership and Response
By: jeffrey dobkin | 31/12/2009In the first article of this series on direct mail post cards, we discussed strategies for improving Instant Readership: the 2 seconds you get when someone first glances at your post. In the second article, we discussed rules 8 through 13 — attracting and keeping readers in your post card by using G-R-E-A-T headlines and subheadlines. This is the third and final article in the series on marketing with direct mail post cards. Thank God…! Here, we’ll discuss the best way to make readers call.
Magic Article Rewriter-Spin Articles Software
By: Eilin Thomas | 31/12/2009Using Magic Article Submitter is extremely simple. The program utilizes a wizard style interface to guide you step by step through the entire submission process. To start, you first need to create an account profile.
Internet Marketing Promotion - Marketing Skills and Promotion Strategy
By: Willy Oghinan | 30/12/2009To make internet marketing promotion a conclusive success and reality, you will need to equip yourself with time tested and proven internet marketing promotion techniques that will set your online store and promotion far apart in so many ways from that of your competitors.
Postcards - Improving Readership
By: jeffrey dobkin | 30/12/2009Glance Readership is the 2 seconds you get when someone first picks up your direct mail postcard. In this brief time they decide to either read it — or throw your postcard out (along with your money). Here's how to increase readership and response. This is the second direct marketing article on postcards, in a three article set. Rules 8 through 13 on improving direct mail postcard response.
Direct Mail Post Cards: Improving Instant Readership
By: jeffrey dobkin | 30/12/2009Direct mail post cards make sense in today's bludgeoned economy. They’re cheaper to print than a full direct mail package, and post cards are easier to handle, and less costly to mail. Like most Direct Mail Marketing Campaigns, Post Cards can be effective if created correctly. Read rules 1 through 7 in this first entry of the 3 article series.
Promotional Merchandise Designed With Women In Mind
By: Alexander Calvin | 30/12/2009There are promotional products that can be used for a multitude of reasons. You really need to use those products that will effectively attract those people that are your target demographic. You want for whoever that you are targeting to enjoy and use the item that you are giving them. You want for the product that you use to be something that will make a difference and be useful in their lives.
Importance of Free Marketing Methods When Starting a Business
By: Maryjean Howe | 30/12/2009Starting a home business or a small business often means a shoe string budget and little revenue at the beginning. Traditional marketing methods are often beyond the reach of small businesses and they have to resort to free marketing methods to promote their business.
Selling Jewelry using Printed Brochures at Home Parties
By: Kat Nocom | 04/11/2009 | MarketingWith the correct preparation and marketing tools, you can sell your jewelry collection through home parties. And the best way to promote your home parties and your jewelry collection is through a quality the host and the attendee may get from home parties.
Errors in Printing Brochures
By: Kat Nocom | 04/11/2009 | MarketingWe do not get into the technicality of things but we appeal more to the visual. However, printing brochures are not as easy as telling time.
How to Market through Cheap Brochure Printing
By: Kat Nocom | 04/11/2009 | MarketingChoose unique cuts for your brochure. Depending on the paper used, some printers suggest die cutting to create a uniquely shaped brochure that would create customer retention.
Top 5 Qualities of a Brochure Printing Company
By: Kat Nocom | 04/11/2009 | MarketingMany brochure printing companies boast of their quality to encourage clients to engage their services. However, quality may refer to many things.
Marketing Your Banking Services through Business Cards
By: Kat Nocom | 04/11/2009 | MarketingIt is as simple as sending out personal letters to customers outlining your new product offerings and enclosing your business cards so they know whom to talk with if they are interested.
Selling Your Furniture and Giving your Business Card
By: Kat Nocom | 04/11/2009 | MarketingBuying furniture is an investment. Your customers have to know what to consider in choosing the best to get your money’s worth.
Color Poster Printing for Accountants
By: Kat Nocom | 04/11/2009 | MarketingPromoting accounting service using colorful posters is a good way of cutting through the stereotype and targeting a wider market share.
Poster Printing for Beginners
By: Kat Nocom | 04/11/2009 | MarketingPosters date back to as far as 200 years, mostly for attracting people to a specific political viewpoint, news and announcements or a new product or service.