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Grass Roots Music Marketing


Hey kids want to get into shows for free this summer, gaining valuable insight into the music industry while viewing it from a unique, inside perspective? Volunteer or Street team with Shimon Presents. Not afraid of getting a little dirty? get in with Clean Vibes


In this internet age, the term "grass roots organizing" has taken on a much more of a powerful and cutting edge meaning. Through the internet as well as the effort of large numbers of like minded people, a tremendouse ammount can be accomplished. We have this in grass roots campaign organizing and Shimon Presents uses this toward creating a successful marketing strategy in the fast paced business of music. Shimon Presents uses the allure of the music industry as well as some free perks and incentives to motivate there massive database of dedicated fans. These fans put up posters, hand out flyers and inevitably complete successful marketing campaigns which has grown Shimon Presents client roster throughout the years. All through valuable "feet on the street" marketing with little cost to the company. The "street team" as they are reffed are fans of music who work dilligently to promote thse bands and document their efforts through photographing their work as they go along, Thus earning rewards ranging from CDS to passes to expensive weeklong festivals. In turn,
Shimon Presents shows these pictures to clients as proof of their effectiveness. I have watched over the years as so many band sand event that Shimon Presents has been affiliated with has turned to gold and realize it is through their propper use of grass roots organizing as well as creative use of tools such as the internet, that they were able to accomplish so much. Shimon Prestents has an extensive database where it tracks its volunteers, logs their work and also sends email update. Virtually all communication is done via email and through their online forms which allows them to manage large numbers of grass roots organizers and lightens the work load on the Shimon Presents office, by having the volunteers do much of the data entry themselves. In a world when innovative solutions are needed to adapt to the changing times Shimon Presents is a model of a successful marketing practice, that implements, grass roots organizing and internet web 2.0 technology.


Line ups for Shimon Presents events include just about every major band popular right now, REM, The Beastie Boys, 311, The Roots, Snoop Dogg, MSTRKRFT, WideSpread Panic, Dave Mathews Band, Tori Amos ect. in addition to living legends such as James Brown, The Wailers and Taj Mahal.

sam cook

http://www.musicandartblog.com greening, music festivals, tech utopias

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grass roots music marketing, shows how people with a common vision can do great things.

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