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Are there some difference between electronic auctions and the markets in price setting. In traditional market, the price is made by company, but in eAuction, the price is decided by both people who want buy it and seller. However, it is notable that only the major auctions can control price setting to work. In the table below the main reasons for using eAuctions are listed. It should be noted that the quality is perceived as far more important than price alone.
What is important in electronic commerce and on online auctions? The answer is trust. Online auction fraud is an issue, which has grown hand in hand with the growth of the online auction industry.One must also note that these figures which is published by goverment indicate only the reported incidents, the true number of frauds in higher. We must make customers feel their money can buy what they want. Also we should design some mechanisms to ensure the tradition is safe.
Most people worry about the security of online payments. For most of them, they do not like their buying habits to be known by the auctioneer. But this is different for the eAuctioneers, because they like to know more about bidders, such as the habits of the bidders.It is especially noteworthy that the younger subjects are noticeably stricter in privacy issues. We could speculate this to be seen as a mark of the people becoming more aware and educated of the need for privacy and the value of their click streams.
There are more problems on the auction than Internet-based buying and selling, which perceived by user side. The problems are about the quality of goods is insufficient and security issues. However, there are further problems on the security and trust, buyers must think carefully of the risks. Except price, other things must be considered. But it is not a easy work, both buyers and sellers must do their best on it. And the eAuctions will have a beautiful future.
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