Frbiz.com reports Lenovo's strategy of great importance to China's core business

Lenovo Group in the second quarter of fiscal 2009 profitability. 5 held on earnings at the media of communication, Lenovo Chairman Liu said, "performance of the company to profitability is a result of the implementation of the planned strategy." Talking about the next step development strategy, Lenovo CEO Yang told reporters: China's market the next stage is still the need to protect the core business, this strategy will not be easily adjusted prior to March of next year, Lenovo is firmly committed to the implementation of the existing strategic intentions.

Yang said that Lenovo's market share had broken the record last quarter, a record high, mainly due to in China and other emerging markets and transaction-based business to obtain growth. To profit in the China Region, Lenovo this quarter consolidated sales of 20 billion U.S. dollars, an increase of 9%, accounted for 49% of total global sales, market share rise to 29.4%.

Policies such as home appliances to the countryside for the stimulus Xia, general manager of Lenovo China, said: The second round of stimulus is about to start the New Deal will further promote the development of the market, Lenovo will also launch more related products.

In emerging markets, excluding China, Lenovo's consolidated sales for the second quarter of 618 million U.S. dollars, accounting for 15% of the Group's total global sales. Consolidated sales in the mature markets of 15 billion U.S. dollars, accounted for 36% of total global sales, which remained stable in North America, Western Europe profitable. Yang said: Lenovo in the next year, there may be some adjustments.

Another point worth noting is that Lenovo's expense ratio for the first time dropped below 10% in the Chinese market is particularly prominent. Yang believes that this is another implementation of the strategy to enhance the effectiveness of a major demonstration also proved the success of mergers and acquisitions. Future, Lenovo will continue to pursue simple and efficient cost structure, and hoped to bring China's successful model to expand into emerging markets.

Economic expectations for the future business impact of Lenovo, Lenovo Group, are given "cautiously optimistic" judgments. Chief Operating Officer, said Rory Read, the world economy would improve next year, especially for business customers, and their re-emergence of a replacement cycle, Lenovo Group will try to take advantage of this opportunity to improve performance.