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Active Virtual Tours: Panoramas Vs. Standard Size Photos

Someone coined the phrase "A picture is worth a thousand words", after viewing regular size photos of something beautiful, like the Grand Canyon.  How many words would come to mind after viewing a panoramic photo of the Grand Canyon in all of it grandeur in one photo?  There would not be enough words to fully describe a panoramic view of one of nature's beautiful sites like the Grand Canyon.

It is a fact, when purchasing anything especially over the Internet, having a photograph goes a long way in the decision process on moving forward on that purchase.

This brings me to my point that having regular size snapshots of something of interest is good, but having a panoramic view is even better.  Let's look at the real estate arena as to where this can really hold true.  Often time real estate agents will go into a home that is for sale and will take a few photos and present the photos along with any legal written description in hopes of engaging potential buyers to buy the property.  With the use of the Internet in today's real estate marketing, some time the problem with these small photos are that they do not tell the whole story of the property, and at times will leave potential buyers dissatisfied and the desire to move on to the next house.  This also holds true for home owners that have property for rent, weather it is long term or short term vacation rentals.  Real estate for sale or for rent should be presented in a way that makes the viewers see themselves in that house enjoying all that the property have to offer.

 Having a lot of small photos of a large area often shows that area in a disjointed fashion and do not give the viewer a true feeling of the area.

Take for example a large back yard with a pool, long patio with patio furniture and a jungle gym play area for the kids.  Generally at least three different photos would be taken to show all the areas. Now if that same area was presented in one panoramic photograph, the viewer would get a better sense of the area and realize the actual size of the large area.  Go to http://www.activevirtualtours.com to see examples.

For property sale or rentals, having good panoramic photos can make the difference and especially when they are presented in a good virtual tour format.  Some virtual tours are simple slide shows of small photos, but a good virtual tour will give a view of the property as it is and not a fish eyed view. The viewer would have the ability to actually go from room to room, inside and outside the house and even things of interest in the surrounding areas of the property.

Pictures are a vital part of our everyday business on the Internet, and so photos that have more details all inclusive are always good to have.  When it is appropriate to use virtual tours as a presentation tool, it will make those photos even better.   

If standard size photos are worth a thousand words, then panoramic photos are worth ten thousand. 

Expand your view, go panoramic! 

Go to http://www.activevirtualtours.com to see how to improve real estate sales and vacation rentals using NAS Photography, LLC creator of Active Virtual Tours.

Nicholas Stewart

Small Business Owner

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