Richard Cunningham is a successful entrepreneur and publisher of several profitable websites including iArticle Directory.com and My SBI, a review site about Ken Evoy's Site Build It!
Anyone and everyone claims to be an expert today. All it takes is a little money. You must have come across various websites offering online degrees and PhD's, so how does it really matter?
The only way to prove your expertise on the internet's public domain is to publish the evidence of it. By writing article son your subject of expertise and publishing on the internet, you can reap rich rewards by not only enhancing your stature as an expert but also by earning a lot of money in the process. You might not necessarily write thesis on the chosen subject but at least you can show your knowledge and experience in the field through this medium.
What If you cannot write?
Not able to write, especially in English can be a definite disadvantage on the internet. You may be a real expert in oil refining, but if you cannot express in writing, how does the world recognize this. There are a lot of people who do not write, not because they can't but because they are afraid to. A lot of psychological problems like dyslexia etc also exist. Well, not to fret. There is a way out too.
There are a lot of people out there who know how to write and they do it for a living. You can hire a copywriter, explain what needs to be written and ask them to write. Although you are unable to write, you certainly can judge a good writer by his or her writing skills.
You could also try buying a few PLR articles or source your articles from various article directories across the internet. These articles are built in a way to appeal to the search engines. All you need to do is to edit them and make them suit your purpose. You could do this yourself or again take help of a hired copywriter.
This process also known as ghost writing, can be used with your byline or resource box that points to your URL, thus driving traffic to your site while enhancing your expert status with search engines.
What are Article Directories?
You may come across sites that offer free content on the internet. These are directories that have articles written by experts in various fields. They are normally classified and offer good quality content. You can use the content from article directories on your website, but keeping them intact along with the resource box that may have a link to the site of the author. The only hitch is that you are having some other expert's article on your site with a link that may drive your customers to them.
Using the article directory, the other way round is more profitable. You should submit batches of articles in your field of expertise on these directories and let customers come to you through others websites that may use your articles for content.
Using article directories either way, is always profitable depending on your field of expertise and business plan.
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