Business Marketing: Why your Article Writing Promotion Sucks

Using article writing on the internet to promote internet website and business became fashionable because of the demand by the major search engines, (especially Google.com) that a website must have one-way links in order to have link popularity and have the chance of getting a high page rank and top 10 ranking.

Many webmasters and online business owners began writing and posting articles at thousands of article directories and websites.

After a couple of years of this article writing mania, many internet marketers discovered a bitter truth: even though they have written and posted many articles on topics relevant to their online businesses and have obtained hundreds of one way links, they were still not getting high page ranks and top 10 rankings (as promised by the Search engines.)

Even in some cases where a few internet marketers noticed a slight increase in page rank and top 10 ranking, they disappeared after a few months when the search engines updated their databases.

Many internet marketers and website owners began to wonder what might be wrong with article writing promotion and why it was not generating floods of website traffics like it was supposed to.

The reasons are:

Many of the article directories where they post their articles hardly promote their directories.

If they do not, then the articles are not exposed to the search engines in order to be found when prospects search for information on the products and services using the search engines.

When people desire to shop online, most do not go to article directories.

Instead, they use the search engines to search for what they desire.

If your article about a product or service, which you are promoting, does not appear among the top 20 search engine results, you may not get any traffics at all.

It is possible that virtually nobody is reading your articles.

If that is so, how can you get any website traffics from them?

Most likely, the only people who go to article directories are other internet marketers who go there to post their own articles.

And they must be newbies.

The old timers use article poster softwares to post their articles automatically.

And even if both the newbies and old timers have time to read your articles, unless your articles are on the homepage, in the front page or on top of the other articles, they will not see or read them.

Most article directories have hundreds of thousands of articles in hundreds of different topics.

Nobody will have the time to read these hundreds of thousands of articles and have the sufficient interest to go to your website, not to mention placing an order for your products or services.

Most of these people are webmasters and internet marketers trying to post articles to generate one-way links to get high page ranks.

They are not targeted prospects or buyers for your products/services because they are sellers!

So even if out of curiosity they see your website on the front page (homepage) and click and go there, it is unlikely they will buy from you.

The reason is that even if you have what they may need such as a website promotion software, they will most likely prefer to clone your software and create their own and market it and get rich than to buy it from you.

Moreover, most webmasters and internet marketers have hundreds of websites and do not have any time to waste reading other peoples’ articles.

And chances are that they may already know the topic you are writing about.

By the way, just because your article is on top or in the front page of the website does not mean that it will automatically be read and the readers will flock to your website.

Your article have to be informative, interesting and relevant to what the reader is looking for in order to generate enough interest in him/her to click and go to your website.

Besides, at your website, you must have exactly what he/she desires and it must be priced rightly for him/her to place an order.

As if these are not enough problems, the search engines are very tricky.

They demand that you get one-way links in order for them to consider you an authority website so that they can give you a high page rank and include you in the top 10 rankings so that you may begin getting website traffics from them.

So, you wrote many articles and posted at the article directories.

In about a week, they published them and you will automatically got one-way links from hundreds of websites.

But instead of the search engines honoring their promise, they would declare that your hundreds of articles and one-way links are duplicate articles and links and therefore invalid and so they would NOT give you the high page ranks and top 10 ranking which they promised you.

So, assuming you have been writing and posting articles daily for about 1 yr, by then you might likely have at least 20,000 websites with your articles published there and thousands of one way links.

But to your horror, you would discover that the search engines did not recognize these thousands of links and if you checked your links with them, you would be horrified to notice that out of about 1000 links, they might have recognized may be 10 links, while the rest were considered duplicate and invalid.

Therefore, because of all these problems, would it be safe to conclude that using article writing to promote your website and online business is dead and do not work anymore?

No.

It still works.

But you need to know and apply a few creative twists to doing it.

Here are some of them:

(1) When writing an article, choose a topic, which has a mass appeal so that hundreds of thousands of people will be searching for the information, which would lead them to find your article in the search engines.

(2) The articles, which most people write, are terrible.

The reason is that many people are not natural writers.

They have been forced to write articles so they may use them to promote their websites and online businesses.

Therefore, if you are not a natural creative and interesting writer, hire one and give him/her the topics and keywords relevant to your websites to write short, informative and interesting articles for you.

There are so many good services online.

There are some article promotion services, which will post your articles for you for a small fee.

So, you can have your articles professionally written and professionally posted for a small fee and succeed fast in using article writing and promotion as effective website and internet business marketing strategies.

If you have a problem finding good article writing and posting services, please get our FREE POWERFUL MARKETING e-book “PRAGMATIC MARKETING” from our website to get the list of the best article writing, posting and promotion services: (Go to: http://maychic.com/affprograms.htm)

(3) Whether you write the articles yourself or you use article-writing services, be SURE they are highly optimized with relevant KEYWORDS, which relate to your website.

Choose your keywords carefully because they are what will help your articles to be indexed by the search engines and also make them visible and to rank on top 20 search engines’ results.

If you do not know how to optimize your articles properly or do not know the techniques of search engines optimization, please go to our website listed above and also in the author’s resource box at the end of this article to get our FREE POWERFUL MARKETING e-book, “PRAGMATIC MARKETING”

(4) Be sure to use a catchy attention-getting headline and also to summarize what the article is about at the beginning of the article.

Double-check and correct all grammatical errors before you post your article.

(5) Don’t write to please your readers.

Do not copy other peoples’ contents.

Write to express your own opinions about the topics.

Do not worry if your readers will like your opinions or not.

As a matter of fact, the less your opinions are popular, the more attractive your articles will be and the more exposures, links and traffics you will get from them because they are original and fresh.

Human beings are addicts to anything new, so the more your ideas are original, seem new and different, the more popular your articles will be and the higher the chances of them being read will be and also the more you will get website traffics.

(6) Keep your articles short, direct, warm, fresh, sweet and humorous so that people will enjoy reading them and recommending them to their friends.

To overcome the duplicate content penalty by search engines and so force them to recognize all your article links and give you the high page rank and top 10 ranking for your articles and websites, which you deserve, please go to our website and download our FREE POWERFUL MARKETING e-book, “PRAGMATIC MARKETING”, to learn the “SECRET”.

(7) Submit your articles only at article directories with high page ranks because these are the ones who promote their article directories where your articles have better chances of being indexed by search engines and getting exposures and be found so that they will generate website traffics and visitors to your websites.

(8) After you sign up at the article directories and create accounts, be sure to enter your website addresses in your author’s page.

Be sure to promote your author’s page as well as submit them to all book marking websites so that your author’s page will begin to appear in the search engines and by so doing, they would boost the page ranks and exposures of your articles too, because the list of your articles are usually linked to your author’s page at the article directories.

As long as your articles get high page rankings, maximum exposures and are found in the search engines’ search results among the top 20 listings by people searching for information or shopping, you will get website traffics and visitors and generate sales.

So, besides writing and posting the articles, you must work hard to promote them for your articles to get maximum exposures!

To learn about other unusual slick promotion strategies little known by the public to help you give your articles maximum exposures and so flood your website with traffics and visitors, please go to our website listed above and also in the author’s resource box at the end of this article to get our FREE POWERFUL MARKETING e-book, “PRAGMATIC MARKETING”

May these ideas and insights into article writing and promotion, website marketing, business advertising, website traffic secrets, website traffics, internet marketing secret, website promotion ideas, online business marketing, website sales, internet business promotion, internet business advertising help you to increase your website traffics and sales.

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Ikey Benney