Chinemere Onuekwusi is a perfomanced based online marketer since 2006: Join him at his CPA affiliate blog www.cpareveiws.co.cc where issues regarding Cost Per Action Affiliate marketing tips, success nuggets, networks, free resources and more are discussed extensively
If you are into performance based marketing online, you must have now known the importance of getting leads, and having more leads is very necessary to build your budding career as a Cost Per Action Affiliate marketer; and to achieve this, you really need a technique that will bring results at all times,and no better technique like starting an ezine;
What are Ezines? some will ask, ezines are simply online publications sent monthly, weekly, bi-weekly or even daily to a list of subscribers to the ezine. join me below as I discuss in 7 steps on how to start a successful ezine with a large subscriber base.
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- Article directories
- Social Networks
- Blogs and Blog Directories
- Affiliate Directories and Affiliate Merchant Site's Market place
- Forums
- Top Ezines related to the niche you write about :Find out ezines related with a large subscriber base; find the advert rate for a solo mailing;when the leads starts pouring in you'll see that it is worth the spending as lomg as your ad is catchy and loaded with the benefits of subscribing and all that.
- Write and Submit Articles To Directories and Ezine Publishers : Article directories get inundated with articles daily, and people looking for good articles or solution to one thing or the other line up at these sites looking for good content; so if you submit a good content and a powerful resource link pointing to your landing page or sales copy for your ezine, the chances of signing up more leads and subscribers is greatly increased; on the other hand there are so many other ezine publishers with a large subscriber base and some how related to your ezine niche, looking for content for publication; submit good content related to their publication, of course with a link to your site, I wonder which ezine publisher will ignore a good content, especially if he has been hit by writer's block.
- Use Pay Per Click : Though this might cost you a little, but running ppc adverts like adwords, Yahoo Publisher Network, MSN Ad center ads etc could be profitable in the long run; though you might consider running PPC adverts when your ezine have had a good number of decent subscribers.
- Use Forums and Message Boards Related to your Ezine Publication : Forums are a great place to meet people with varied interest, and this makes it a very good place to advertise your new ezine: just register, create a profile, make good contributions with a link back to your site, you might never know one of your best subcribers can sign up through any of these forums
- Research On a Topic You Know with a Large Audience : Having an ezine on a topic or niche that people are not interested in could be suicidal, and it could even be more suicidal if you start an ezine on an over-crowded market where the top guns with experience, track record of success and intimidating bank account dominate; no body will sign up for you ezine since they are ezines of others who have more knowledge and more to say on the topic than you, so it is wise to go to not too over crowded markets, with a decent but not too large audience, here you can easily dominate and become an authority with your ezine. That settled you can move to the next step.
- Sign Up For an Autoresponder and Mailing List Manager Service : For your ezine to kick off, you need to sign up for and autoresponder/mailing list manager: because I don't expect you to sit down all day writing news letters to your subscribers one after the other. This could be boring and very tiresome, making the whole idea to begin an ezine silly and unnecessary: however, with an auto responder this become child's play;with an autoresponder you can write and upload your publication series all at once; with intervals placed on each message, the intervals could be weekily, monthly, bi-monthly. giving you the time to do other things you love.
- Advertise Your Ezine To Get Subscribers/Leads : Without publicizing your ezine, no body will knnow about it, and if this is the case you could be on your way of quiting before you even start,to advertise there are so many places to do just that, but I'll list some very good places where you can get results; .
- Start Writing and Mailing Resourceful Contents To Your Subscribers : Without Good contents, your subscribers will first of all delete your mailings as spam mails, then after some time will decide to opt-out of your ezine; so make adequate research when writing, give them links to useful resources (you can insert your CPA affiliate offer here), you really need to know how to get things moving, or starting an ezine could become a wasteful venture in the long run.
- Fight Writer's Block By shopping For good writing Ideas Via the Following Medium : Writer's block is the biggest problem of so many ezine publishers; and you'll get to find out this after some time of starting an ezine; however there are a good number of places where an ezine publisher can shop for publication ideas; the following places have proven to be good;
- Reward Your Subscribers For Signing Up and Making Referrals : May be it is time to start an Affiliate program for your ezine to reward your subscribers for signing up and making referrals, doing this will really increase your subscriber base. Reward them by telling your subscriber that if there make like five referrals who gets to sign up for your ezine, they get a free service or free e-product and more, this will make them see more reason to remain as a subscriber, and remember in marketing nothing works like magic more than a word of mouth advert; is like telling a friend to use some thing that you used and got a desired result, this friend will trust your judgement and go for what you recomended, this is how it will be when you have such a feature for your ezine.
- Start Selling Your Offers : This is the time to start selling those CPA affiliate products and services to these subscribers, remember they are now loyal subscribers who will trust you when you say some thing is really good. Make sure you don't spam their mail box with irrelevant CPA Affiliate offers, or they won't see any more reason to remain as a subscriber, don't slap things around, because how you do things to an extent will determine if it was worth it starting an ezine, get a clue!!!
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