S. Kumar is the webmaster of Learnhomebusiness.com. Visit his 71+ Super Web 2.0 Marketing Tools Bonanza for a
personal verification.
Online business scenario is undergoing a drastic change with new tasty flavor - Web 2.0 Marketing! And the unstoppable influence of web marketing 2 is increasing by leaps and bounds.
This immediately calls for our present internet marketing strategies to be re-evaluated. You may not be aware of this but most big Gurus of Web 1.0 era are privately convinced that Web Marketing 2.0 has *Some Very Big Things To Offer* to online marketers. And all of them are covertly working on their new Web 2.0 marketing plan to remain where they are!
But the confusing question is, What is Web 2.0 Marketing and Social Media Marketing?
Traditional marketing which we are used to and taught till now is an extremely tight and controlled process! Marketing messages are developed, altered, crafted and delivered in a very organized way where the public does not have much of role to play!
But with Web Marketing 2, this pyramid-of-influence model paves the way to an interactive peer-to-peer communication.
In simple and plain terms, Web Marketing 2 is all about connecting to your prospects through,
* Social Media Sites. For e.g. Social Photo & Video Sharing sites like flickr, picasa, YouTube etc.
* Social Networks Sites like MySpace, Facebook, etc
* Interactive forums
* Social Bookmarking Sites like del.icio.us, furl
* Blog publishing like Wordpress, Blogger etc
* RSS feeds of your content
* Viral marketing/word of mouth/sharing of materials
And the list goes on...
Web Marketing 2.0 is more about our websites being more interactive with our site visitors where they can contribute. Its also about making our site simple and plain with lot of visitor choices available for collaboration. It is about that addictive 'Halo' effect emanating from your site!
Web 2.0 Marketing is also about making our presence felt through out the various genre of Web 2.0 sites that holds the in-built capacity to propagate your business inflammable heights way beyond traditional way!
And you can't afford to ignore this New Marketing Engine that can shape up your future!
Let's explore some of the Decisive Marketing Opportunities hiding behind the Web 2.0 marketing platform. It's waiting to be unleashed, once you adopt the Web Marketing 2 methods in spite of what online business you are in now!
1. Develop Your Personal Brand Continually: Web 2.0 Marketing technologies gives YOU the option of becoming a brand yourself. You can create a group of loyal communities exclusive to you. Which in turn provides a rock solid platform for viral marketing. You can be the originator to perpetuate and accelerate word of mouth publicity for your business - the best form of publicity ever discovered!
2. Empowers You To Deliver Your Message To The Right People: Combine information from multiple sources by tapping into the expertise of an entire community, generate new knowledge and deliver them! These strong connections can help your businesses operate faster pace and more efficiently.
3. Collaborate With Others & Unlock New profit Streams: The person-to-person contacts that Social Media Marketing creates can be effectively utilized as a powerful lead generation and an affiliate building weapon to expand your your business to higher levels.
4. Build Your Credibility In A Short Time: More and more of your community members will start looking up to you as 'the expert' in town. Once your reputation sells for itself, your products are automatically sold!
5. Appear At The Right And Best Places: You know that, as an Internet marketer, you must be at places where you should be and then convert your presence into targeted traffic. The potential for traffic in the Web Marketing 2 scene is much more than that you ever got!
6. Increased Search Engine Traffic: Search engines somehow likes these new Web 2.0 sites. Getting back links from many high PR Web 2.0 sites, can set your site climb the search engine ladder. Your web site gets crawled quite frequently and more deeply than other conventional methods like Article marketing.
7. Utlize Other's Social Networks And Contacts: Leveraging time, money and your contacts puts you in the zero-cost marketers seat. Your marketing results don't stop when you don't advertise.
8. Be An Integral Part Of The Raving Multimedia Wave:: Just create short videos and post them! YouTube and burgeoning similar video-sharing sites are there for you on a platter for free! The effect of videos and audios can boost up your business to the top boards easily - anytime and more effective than text!
9. Become The Remarkable Guy/Girl: Offer interesting and riveting material to your site visitors hat they can use now, can be bookmarked and share them on or offline. Social media marketing thus transforms into an effective tool in ultimate viral marketing. You know that interesting ideas, videos, audios, content and your products gets spread like unstoppable wild fire in and around the Internet reaping you continual profits for years to come.
In short, Web 2.0 Marketing lets you think creatively and then make good marketing choices in the new Web Marketing 2 scenario that has a higher success rate than the average Web 1.0 methods.
Any way, the truth is we need to accept changes in business strategies for our own good - online or offline!
Hope you agree with me on this...
- Related Articles
- Related Q&A
- Schofield Media: Social Media Optimization Schofield Media
- Rules for Social Media Networks and Marketing Redefined
- Schofield Media: Unrivalled range of business intelligence by Schofield Media, Schofield Media provides accurate, concise and cutting edge business
- Schofield Media: Learn to Market B2B Venture with connoisseur, Open new Dimensions of Learning through Schofield Media
- Social Bookmarking Makes Good Marketing Sense
- Social Media Strategy Boosts Marketing Opportunity
- Content Syndication and Social Media are Powerful Marketing Tools
- Social Media and Network Marketing (MLM) Working Together




The Three Key National Hunt System - a Review
By: ian erce | 16/11/2009It is interesting that "The Three Key National Hunt System" has been launched hot on the back of the "Simply The Best System". The reason I say this is because they both come out of the same stable, Sportsworld Publishing but basically take opposing approaches to fining winners during the National Hunt season. Whilst Simply the Best takes a retrospective view of trainer's past records dating from the season before the Three Keys relies on current season's performances. But there has...
5 Easy Steps to Instantly Drive Crazy Amounts of Traffic to Your Website
By: Judah Swagerty (eBizSuccessCoach) | 16/11/2009You should always be looking for different ways to drive more traffic to your website. Concentrate on the five areas below and watch your online sales sky-rocket in no time!
CPA Offers and Affiliate Internet Marketing
By: Martin Christensen | 16/11/2009There is a lot of money to be made with CPA Offers. Learn how to make money online with CPA Affiliate Marketing.
Bidding Agenda Backlinks - Build A Able Backlink Attack To Promote Your Behest Agenda
By: Tom | 15/11/2009This commodity will accord you a basal compassionate of what backlinks are, how they assignment and how they are one of the best important factors in accepting your behest agenda rank aerial in the chase engines.
Submitting to a Articulation Agenda
By: Tom | 15/11/2009With so abounding altered means to get backlinks these days, bodies generally admiration why they should do a armpit acquiescence to a URL agenda these days.
5 Steps To Building An Online Business Agenda
By: Tom | 15/11/2009Starting an online business agenda can be appealing easy, but if you accept no clue of breadth and how to alpha again by annual this commodity it will advice you to get started.
Why Advertising Your Online Business on Craigslist Is a No Brainer
By: Ann Stewart | 15/11/2009Craigslist provides a valuable opportunity for just about any business offering products or services. Along with physical products, Craigslist offers a platform to advertise your e-commerce websites at no cost directly to its huge customer base right in your area.
Car Dealership SEO -- Why it's Important
By: TheBrainchild | 14/11/2009Search engine optimization is the act of optimization websites and content to improve “organic” or “natural” search result placement. When a website appears on the first page of search listings, it is far more likely to be clicked. Increased impressions leads to more clicks and — ultimately — more profit...
Is Internet Marketing Dead? No Way!
By: S. Kumar | 22/08/2007 | Online PromotionDo you believe that Internet marketing is dead? I don't. Not even for a second. But the rules of the game has undergone drastic changes. What used to be the golden rules has taken 180 degree turns and works no more. Here are 10 tips for you to concentrate on and remember in the new scenario...
The Striking Power of Giving a Free Copy to your Jv Partners!
By: S. Kumar | 22/08/2006 | Article MarketingOK, You have entered into JV's with many marketers for your new smashing product. And you are expectantly gazing at the emails for those welcome order notifications to roll in! But to your disappointment, the JV sales are nowhere near your expectations. Sounds familiar? Yes! It's true that only 5% of your affiliates does some sales for you. But how can you make these 5% to give their best shot to your product?
19 Invisible Benefits of Writing Articles That Leads to a Visible Income
By: S. Kumar | 22/08/2006 | Article MarketingWriting articles is one of the most ignored but the most potent free traffic-generation techniques that is freely available to anyone. The most surprising element is that anyone can write articles of about 500-700 words on any given day! Writing articles is a sure fire way to quality publicity, but for god knows only reasons -- writing articles takes the last priority among our scheme of things! Here are 19 of the most important benefits that will...
5 Zero-cost Spam Prevention Tools for All Situations!
By: S. Kumar | 15/10/2005 | EmailAnyone who uses email knows what Spam is! It's annoying and time consuming to wade through volumes of fraud, con and obscene emails to filter out the really important ones. And I am sure you are affected by this menace in some form or other.
4 Simple Fresh Approaches To Triple Profits!
By: S. Kumar | 15/10/2005 | EmailOk, You got your Order and gained a customer! Congrats! Your marketing efforts have paid off. What next? Simple.--Leverage it to Maximum in 4 simple steps!
Six Easy White-Listing Ways...Stop Losing Important Emails!
By: S. Kumar | 15/10/2005 | EmailAre you dead sure about receiving of all the important emails that is sent to you? he chances are that you are among the 42% of the people who ARE NOT receiving the genuine emails and newsletters that you requested for.
300% More Sales With A Simple Zero-Cost Script!
By: S. Kumar | 15/10/2005 | Online PromotionIs it possible to call our subscribers and customer by their name from the web page itself and stand out from the rest of the marketing crowd? Its much easier than you think with a simple script.