Marty Collins, developed a proprietary web optimization system that maximizes web ranking and usability. He is an entrepreneur and owner of Page One Marketing and Consulting and PageOneBing.com, in addition to several websites and related companies. He works one on one with companies to get to the top. Contact him at support@pageonebing.com
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Page One Bing and Page One Google.........What's all the fuss? Well for starters 42% of all clicks are for the TOP SPOT in Google on page one. That number drops in half for every subsequent spot.
If you are not on page one or at least page two of Bing and Google, chances are almost certain that noone will see you on the web, I do not care how good your website looks!
The growing nature of the web suggests daily and weekly monitoring and updating of sites and all things related to your success on the web. Without it the sheer new content of the additions to the data on sites around the world will mow you over.
I know from personal experience and the constant dealings I have with existing website owners who are doing all they can to stay on top of Google and Bing.
There are zillions of articles and words written to support this concept, because it's true. Finding the right set of circumstances and the "perfect storm" recipe to accomplish this requires the smarter and more decisive skills of a qualified SEO professional.
What's really cool about the web is not only that it is in a constant state of change, but that it is also revealing in it's ways, if you know what to do and where to look. The web provides the answers!
But say what you will, if you dont stay on top of the web and understand the importance of getting on the top of page one in Bing and Google and staying there, you are missing the boat!
The importance of how to stay on top of page one bing and page one google cannot be understated.
Sales are sales and you may have many different sources of new customers, what makes the internet (and the point of getting and staying on top) so important is that the new world of information is there.
People are tired of the old ways of advertising and the web is different in that we know exactly what people are looking for! Exactly! That's the great news! You can target your customers and surface among them (dont have to send out random ads (like the untrackable yellow pages and radio and billboard-the branders, I call them) Now you can only spend money (totally trackable) on what brings results! How coool is that?
The power of the web and the importance of getting on page one in bing cannot be understated. If you are not actively pursuing it as a great tool and advertising monster with trackable results (down to the last penny) I can dare say, you are wasting money!
Plan your strategy and work your plan.........and dont forget your linking and meta tags! And if you don't know why it is important to stay on page one of Google and Bing, look at your sales, should say everything!
Good Luck! and Smart Planning!
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