Marcus Miglio works with point-of-purchase displays in Marketing, Engineering, and New Product Development capacities. His work experience began in 1985 and is currently employed at George Patton Associates, Inc. in Rhode Island. Visit DisplayCases.us.com to view the wall mount display cases discussed in this article.
Wall mounted display cases help decorate bare walls as well as raise retail merchandise to eye-level. A display case can be a great addition to the area behind a cash register or checkout counter. Showcasing items like cosmetics, jewelry or souvenirs can easily increase impulse purchases by customers, resulting in more profits for you without adding any extra overhead cost on your end. Being aware of the different styles, trends, and features of today's display cases allow you to market merchandise more effectively.
Traditional wall mounted display cases are generally fabricated out of solid wood. Many offer several wood stains to choose from, like a cherry or oak finish. Wooden curio cases are available in many different styles to choose from, however, most are conventionally designed to match a traditional decor with the use of decorative mouldings. These display cases are perfect for antique stores looking to display fine china or miniature figurines in an "old school" manner. Just because they are designed in a certain vernacular doesn't mean they are not up to date as far as the features go. Most traditional wood display cases are available with a variety of product enhancing features, like interior halogen lighting, mirrored backs, and tempered glass hinged doors for the ultimate in enhanced presentation.
Box Design display cases can often be used both in traditionally styled retail stores, as well as in more of an upscale, modern setting like an art gallery or jewelry boutique. Depending on the style case you choose to buy, these wall display cases can go either way. Box designs are simplified display cases with sliding glass doors. Some of the different wood and color finishes include, black, cherry, maple, oak, rosewood, and silver. For a more contemporary scene, like in a retail boutique or high-end gift store, buyers may want to purchase the black or silver showcases. In a more traditionally styled gift shop or office, it may suffice to buy a maple, cherry, oak, or rosewood finished display which adds warmth to interiors the way fine furniture does. Many box display cases are offered with an array of features, including interior halogen top lights, mirrored backs, adjustable tempered glass shelves, electrical cords with rocker switches, and so on. The additional features come in very handy when you want to enhance product merchandise or highlight new items.
Full Vision display cases are often referred to as modern day shadow boxes. Wall cases that offer full vision ensure that guests see the merchandise from every angle, including through the sides of the cases. Many of these cases are equipped with interior halogen top lights that can be aimed towards the front or back of the case to illuminate specific items, full-length adjustable tempered glass shelves, and sliding doors featuring a plunger lock to prevent unauthorized access to showcased merchandise. Full vision wall cases match most modern, contemporary styles with their frame-less design. Many are even offered with sledge angled sides to create a more dynamic display by adding more of a defining, modern shape. These full vision cases draw the customer's eye directly to the product on display from wherever they are standing.
These three styles of wall-mount display cases are just a few of the different selections available. Whether you have a antique-themed gift shop or an upscale style of decor in your jewelry boutique, there is a wall case designed for your business. Implementing a wall display case frees up floor space and fills in bare walls with your product merchandise. With the addition of interior lighting and mirrored backs, these display cases will be at customers' eye level presenting your items in an attractive, professional manner.
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