The Many Faces of Colored Postcards – A Postcard Printing Price Analysis

A postcard is an efficient tool for communication with numerous applications in marketing and building business relations. You can also have custom-made postcards for your own purposes. Many of individuals have developed creative ways of using postcards for other than updating family and friends of their whereabouts. Postcards are now often used as invitations and souvenirs for weddings, birthdays and anniversaries. Just about everyone has a use for postcards, depending on the purpose and design. Unlike other print forms, the design on a postcard is especially designed to keep you entertained.

The secret to the postcard's growing popularity as a means of communication is in its affordability and creativity. Postcard printing is an inexpensive form of expressing a message by combining an image with some short phrases or words. This synergy of visuals effectively relays a message without being wordy or boring. Different variations on the printing of postcards carry a significant change in its price so it is important to take note of these differences when planning your postcard printing requirement.

Single-Face Full-Color Postcards

These postcards are called single face because only one side of the postcard has any printing on it. Being full color denotes that the image on the cover of the postcard has a realistic tone to it. All colors can be produced on the postcard cover to display vivid realism and crisp images.

Single-Face Full-Color with Black Back Postcards

Just like the single face full color postcard, this postcard variation has a detailed front. What makes it different is the use of the color black to make the back of your postcard more elegant. Black is a neutral color and can be mixed with other colors without ruining its aesthetic effect.

Double-Face Full-Color Postcards

A double face postcard has full color printing on both sides - front and back. So you can have two images on a postcard.

To calculate the prices for these color printing variations, we have to also figure out the standard sizes used in postcard printing. The most common of postcard sizes are 4"x6", 4.25"x6", 5"x7", 5.5"x8.5", 6"x9" and 6"x11". Using the smallest size available let us measure the differences in the production of each full color postcard. The number of days it takes for the production of your deliverable or turnaround days can affect the price.

Prices may vary depending on supplier, but using my favorite postcard printing supplier's online price calculator we can already estimate the amount of money needed for our postcards. You may visit www.mypostcardprinting.com to verify the figures.

At a minimum of 1000pcs, a standard 4"x6" single-face full-color postcard printing on 14 pt. high quality gloss paper costs as little as $57.46 turnaround days take 6 business days. If you want your postcard printing done in 1 business day, the price will become $82.08 which is still very cheap.

Using the same specifications, the same postcard printing project with a single-face full-color with black back will cost $82.83 and deliverable after 6 business days. The 1 business day turnaround costs $118.33. This is also the same price scheme you will receive for double-face full-color postcard printing.

With a difference ranging from 30 to 40 dollars, it is much better to go for the double face full color postcard printing. But don't just take my word for it. Compare the prices online and you can also enjoy the volume and bulk order discounts MyPostCardPrinting offers.

Now you're better equipped to use postcards for your personal or business needs